Master the Barbiecore nail trend with OPI’s 9 Barbie the Movie shades
OPI has joined forces with Warner Bros. and Mattel to bring the feel-good energy of highly anticipated film, Barbie, to nails. The OPI Barbie the Movie collection’s shade names were conceptualised with Greta Gerwig, director & writer of Barbie, which is set for release this month (July 2023). Boasting nine…
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Weak or damaged nails? Reboot your nail routine with OPI Repair Mode
Restore and maintain the condition of natural nails from within with Repair Mode, a bond-building nail serum from OPI. Phase 1: Repair Recommended for damaged nails, the brush-on nail serum features ‘Ulti-Plex Technology’. This mimics the natural nail’s protein structure, helping to restore natural nails to their optimal condition from…
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WINNER ANNOUNCED: Scratch Snap April 2023
The winner of Scratch’s monthly nail art challenge has been announced as Natalie Mugridge. In a showcase of talent, techs stepped up to the Scratch Snap challenge for April & created nail designs inspired by ‘April Showers’ in the bid to win a prize from OPI. Judged by Scratch‘s copywriter, Callie Iley,…
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OPI collaborates with Katie Barnes to launch an E-file
OPI has collaborated with Katie Clark, Scratch Stars Services to the Nail Industry finalist & founder of Katie Barnes Tool Range, to launch an E-file. The OPI X Katie Barnes E-file collaboration follows the launch of OPI’s Diamond Gel, a hard gel system that can be used to build, overlay…
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Like mother, like children: The mums and kids working in the nail industry
The nail industry has often been described as ‘one big family’, but for many nail brand owners, techs, and educators, it really is a true reality. Due to the fun, loving nature of the industry and the many family run businesses which are passed down, many people in this sector…
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OPI unveils Diamond Gel for 3in1 nail builds, sculpts & overlays
OPI has launched Diamond Gel, a versatile hard gel nail system that can be used to build, overlay and sculpt for a strong, durable and high-shine nail finish. The three-part system features Base Gel, which provides maximum adhesion to the natural nail and acts as a flexible barrier between the…
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Ready to enter the colourverse? Check out OPI’s 12 nail shades for spring 2023
OPI has unveiled its spring 2023 nail colour collection, Me, Myself and OPI, paying homage to the metaverse, where colour knows no limits. The 12-piece palette of digitally-inspired brights and pastels, ranging from romantic pinks and serene purples to playful rainbow hues and a statement cherry red, encourages individuality and self-expression.…
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OPI appoints Harriet Westmoreland as global brand ambassador
Internationally renowned nail professional, Harriet Westmoreland, has been appointed as global brand ambassador for OPI. The talented tech, who boasts over 272,000 followers on Instagram and counts celebrities such as TV’s Rochelle Humes as a regular client, is known for her meticulous and minimal nail styles and is ‘thrilled’ with…
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Sparkle & shine with OPI’s Jewel Be Bold 15-piece nail colour collection
OPI has announced its Jewel Be Bold collection for the festive season 2022, comprising 12 shades and three limited edition glitters. “From bold to refined, glitters, metallics and shimmers appear everywhere during the holiday season – and nails are no exception,” says Georgina Emsley, OPI UK director. “I’m excited to…
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OPI’s 12 autumn 2022 nail shades draw from ‘the healing powers of nature’
OPI’s Fall Wonders collection for autumn 2022 is a down-to-earth palette that harnesses ‘the healing power of nature’ in its 12 shades. Inspired by the natural colours of the world, the shades are available in OPI GelColor, Infinite Shine and Nail Lacquer, with selected shades in Powder Perfection. “Nature is…
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