Salon in the Spotlight: GOOSE, Nottingham
Eclectic, inclusive and filled with talented pros, GOOSE’s doors were opened in 2019 by Arabella Wildgoose, a hair & beauty specialist whose training began in 2005. Since her initial training, Arabella has continued to collect an array of qualifications in her time in the industry, seeking training in nails, lashes,…
Read More
Silent walkers: Penny Etheridge on using salon software to prevent them & build lasting client relationships
With 91% of clients not complaining after a negative experience in the salon, instead opting to not return, becoming “silent walkers”, Penny Etheridge of Penny Etheridge Creative Business Consultancy discusses how salon software can be utilised to prevent this. “Using your software system to its full potential lets you have the…
Read More
Nail Tech Talk: Alex Hilton of By Alex
York-based nail artist, Alex Hilton of By Alex details what she loves most about the nail industry and shares her plans for the future of By Alex… “I’ve always had an interest in the beauty industry,” Alex remembers. “From the young age of about 11 years old, I would ask…
Read More
Salon in the Spotlight: The Beauty Hive with Sophie & Katie, Littleborough
Upon finding the perfect space to set up her own salon, Sophie O’sullivan approached former colleague, Katie Woodworth to create The Beauty Hive with Sophie & Katie, a clean yet comfortable salon space in Greater Manchester. “I qualified in VTCT Level 3 in Nail Technology in 2017 and completed my…
Read More
WINNER ANNOUNCED: Scratch Snap June 2023
The winner of Scratch’s monthly nail art challenge has been announced as Samantha Outten. In a showcase of talent, techs stepped up to the Scratch Snap challenge for June & created nail designs inspired by ‘Fruit Salad’ in the bid to win a prize from Pure Nails. Judged by Scratch‘s copywriter, Callie Iley, and Pure…
Read More
Nail Tech Talk: Cherie Whitlock of Ma Cherie
With dreams of one day owning her own luxury nail salon, Cherie Whitlock of Ma Cherie shares her next steps in her career & reveals what she loves most about being a nail tech… Cherie’s creative streak instantly attracted her to the industry, led by a lifetime of talent and…
Read More
Make a statement this summer with CND™’s 6 ‘Bizarre Beauty’ nail colours
Embrace bold self-expression with CND™’s Bizarre Beauty collection, featuring six stand-out shades in punchy summer hues, complete with a shimmering holographic finish. Available in both Shellac™ and Vinylux™ Long Wear Polish finishes, the collection draws inspiration from on-trend colour blocking and abstract styles. The shades include: Sundial It Up –…
Read More
Salon in the Spotlight: Elle Belle’s Beauty Studio, Norfolk
Enrolling in her first of many beauty courses in 2010, Kay Willmott opened her salon, Elle Belle’s Beauty Studio, in 2017, named after her daughter. With ten members of staff in the salon, including herself, as a beauty therapist and laser technician; salon manager, nail tech and masseuse, Rosie Jo;…
Read More
Behind the Brand: Meet the best friend duo behind Lovelle Salon Wear
Fashion-forward beauty therapist best friends, Nikki Hutchings & Sonia Ghag, designed a range of salon wear to suit the modern beauty pro without compromising on style or comfort. Beauty therapist duo, Nikki Hutchings and Sonia Ghag, met when their children started at school together. With both having an interest in…
Read More
Nail Tech Talk: Jasmine Wilson of Jazzy AF Nails
Achieving award-winning success after only a year in the nail industry, Jasmine Wilson of Jazzy AF Nails shares her love for channelling mindful creativity through her bright & bold, psychedelic nail styles. Jazz was hired as an apprentice in a local salon in Paisley in June 2022, taking her first…
Read More
