Salon in the Spotlight: Boheme Beauty, Broxbourne
A fan of low-key nail looks and dainty designs, Jennifer Oatham styled her salon to match; with a minimalist aesthetic, neutral shades and a fresh, tidy finish. “I keep all of my products in drawers to ensure the salon is clutter-free. My clients always comment on how chilled they feel…
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Salon in the Spotlight: Shara Lise Nail Designer, Bristol
Determined to continue to pursue her dreams of being a professional nail artist despite her battle with cancer, luxury manicurist and acrylic specialist, Shara Lise Taylor, shares the story of her salon and nail journey. Qualifying in 2017, Shara has continued to hone her skills as a nail tech with…
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The importance of rules & questions in nail competitions
Every nail competition has its own set of rules, and rules can change from year to year. Ensuring that you read the rules and understand them perfectly is an imperative part of the competing process, whether you are new to competitions or a seasoned pro, shares multi award-winning nail aficionado,…
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Nail Tech Talk: Jamy Deniran of JamyGelz
Lover of all things pink & sparkly, Jamiyla Deniran, known as Jamy, shares an insight into her life working from a tattoo studio in Hackney & reveals her plans for her future in nails Jamy’s nail journey began as a teenager when she began recreating nail art she had seen online.…
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Salon in the Spotlight: The Nail Shed, Bolton
Long-time nail fanatic, Sarah Rushworth, struggled to find time to translate her passion into a career, in between working two jobs and raising a family. However, in November 2018, she decided to buy a garden shed and convert it into a nail studio, ahead of her nail training the following…
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Nail Tech Talk: Jodie Richards of Beauty Haven by Jodie
Lover of seasonal nail styles and minimalist designs, Jodie Richards of Beauty Haven by Jodie, shares her career story with Scratch and reveals her hopes for her future in the nail industry. Leaving school at 16, Jodie knew that she wanted to pursue beauty since her early teens. “I went straight…
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Salon in the Spotlight: Sérenity, Howden-le-Wear, County Durham
Wanting to create a salon space to reflect the professional and friendly services she prides herself on offering, Gemma Brown styled her salon using a grey, white and silver colour scheme, creating an elegant and contemporary feel. Leaving school in 2001, Gemma completed her Beauty Therapy NVQs at Levels 2…
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Impostor Syndrome: What is it & do you have it?
Hair & beauty business coach, Maddi Cook of Boss Your Salon, shares top tips to elevate your offerings and enhance your profits. Boss Your Salon helps empower hair and beauty pros to price perfectly, set boundaries and grow without burnout, believing that business growth is for everyone. Maddi has worked…
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Nail Tech Talk: Scarlett Senter of Scarlett Senter Nail Artist & Academy
Scarlett Senter of Scarlett Senter Nail Artist & Academy shares how she’s boosted her bottom line through the sale of press-on nails. Scarlett Senter, of Scarlett Senter Nail Artist & Academy, Norfolk, entered the nail industry in 2013, seeking a career that would work around her son. After spending time…
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Salon in the Spotlight: Angelic Beauty by Karen, Basildon
Karen Bolland shares her Parisian-themed salon setup with Scratch, revealing the inspiration behind her decor choices. After graduating from university with a History degree, Karen Bolland began her beauty training alongside her full-time job in 2003. Studying at evening classes at Phoenix School of Health & Beauty in Chelmsford, Essex,…
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Nail Tech Talk: Yina Hurtado of Ginahbeauty
Lover of minimalist nail designs, builder gel manicurist Yina Hurtado of Ginahbeauty shares her passion for the nail and beauty industry with Scratch. Yina’s passion for nails started at a young age, doing the nails of family members as a hobby as a teenager. It wasn’t until lockdown that she…
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Salon in the Spotlight: Nail Creations by Hazel, Crawley
Nail art specialist, Hazel Martin of Nail Creations by Hazel, shares her home salon set-up, revealing how she’s styled the space to suit her home. “I always knew I wanted to go into this industry, so went straight on to college after I finished my GCSEs,” Hazel remembers. “I originally…
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Nail Tech Talk: Sophia Stanley of Mama Mani Nails
Natural nail specialist & mother of two toddlers, Sophia Stanley, reveals her child-friendly nail space and why adding a play area has enticed a greater clientele. Affectionately titled ‘Mama Mani Nails’, Sophia Stanley’s business operates from her home in Walsall, with a focus on services that can be enjoyed by…
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Nail Tech Talk: Joss Neaves of Cloud Nine Nails
With a passion for art and big dreams for the future of her beauty business, Oxfordshire-based tech, Joss Neaves of Cloud Nine Nails, works from her home studio, offering hand-painted nail art to clients. “I was originally attracted to the nail industry because of the nail community. When I got…
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Salon in the Spotlight: Nails by Amanda, Market Harborough
When Amanda Wesley-Smith was applying for work as a dental receptionist in early 2020, she could never have imagined that by the end of the year, she would be a fully-qualified nail technician about to enter yet another national lockdown. “At the beginning of 2020, I accepted a job as…
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