Colour psychology: Discover the mood-boosting meanings behind your nail colour choices
Save time and add an element of fun at the nail desk by advising clients on mood-based hues using colour psychology, advised by experts… ‘Have you decided on a nail shade?’ is a question you may ask daily, as you patiently watch clients rifle through colour pops and swatches. But…
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Looking for a job as a nail technician? Here are 5 tips for nailing the application process
Have you finished your nail course, and are looking for your first job in the professional sector? While many colleges and academies help with employability pointers, here are my top tips to nail your first application: 1. Create your CV. Your CV needs to be up-to-date, and feature information that…
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“I was heartbroken and scared of losing my business” – Living with endometriosis as a nail tech
Scratch chats to nail tech, Jo Bennett, about her experiences as a nail technician suffering with chronic condition, endometriosis. Endometriosis is a condition which targets the uterus, causing tissue, similar to the lining of the uterus, to grow outside of it. Common symptoms include, but aren’t limited to, severe pelvic…
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Session manicurist opens London salon focused on nailcare memberships
Centred on nailcare memberships and flexible pay-as-you-go nail services, Manicured London has opened in Hackney Wick. Founded by session manicurist & educator, Tinu Bello, the East London space has inclusivity and affordability at its core, as Bello explains: “Manicured London began as a concept I scribbled in notes on my…
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The 5 social media mistakes that are stopping you from attracting clients to your beauty business
Are your social media accounts failing to attract your ideal clients? Here are the most common issues I see on the social media platforms of nail techs that prevent growth: 1. Lack of strategy. Most nail techs use their social media accounts as photo albums. While this is great for…
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SalonCycle launches to help UK hair & beauty salons recycle waste
International recycling company, TerraCycle, has launched SalonCycle in the UK: a scheme to help hair and beauty pros and salons divert their hard-to-recycle waste from landfill and incineration. Following a successful launch in the US, SalonCycle’s UK unveiling offers a simple and convenient recycling solution to businesses in England, Scotland,…
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Salon in the Spotlight: Nails by Emoke, Harrow, Greater London
Emoke Andre, owner of London nail salon, Nails by Emoke, tells Scratch about the unique qualities of the business and its ‘family’ of staff… Qualifying as a nail technician in 2014, Emoke Andre worked in a salon in London, but always had a bigger goal in mind: to open her…
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Britain’s high street shake-up: Nail, beauty & hair salons double in number in 15 years
Beauty salons, hairdressers and takeaways have surged in number on Britain’s high streets in the past 15 years, replacing banks and clothes shops. A report by policy and research consultancy, Public First, analysed official datasets, which included details of VAT-registered businesses in the UK. This analysis found that hairdressers and…
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Stourbridge nail salon celebrates 20 years in business with lavish party for clients
Scratch Nail & Beauty Salon in Stourbridge, West Midlands, marked 20 years in business with an ‘Emerald Party’ for clients and staff. The celebration on 8 June encouraged a glamorous dress code, and clients who have supported the business were invited for complimentary drinks and to take part in a…
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Salon in the Spotlight: Nails By Nichole, Rochester, Kent
Nichole Reynolds shares the story behind her home salon haven, Nails By Nichole, and provides a glimpse into her nail offerings… Nichole Reynolds worked from her dining room for 15 years before her husband offered to convert the shed into a nail space. “I was comfortable indoors, but my husband…
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