How to correctly remove nail enhancements that are lifting
Salon owner, educator, former Scratch columnist and award-winning nail stylist, Katie Barnes, reveals how to correctly remove enhancements that have lifted What is lifting? Enhancements that lift away from the natural nail show a sign of service breakdown. This can occur with any nail coating but is often more common with L&P and…
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FAVES OF 2017: Rebecca Wales
We’ve been asking you for your favourite nail designs of 2017! Rebecca Wales felt as though she had finally conquered smile lines with this set, making it a milestone design within her career. “After many tears and being unhappy with my smile lines, I finally felt that I had cracked it…
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WHAT I’M WEARING: Jodie Morris, Jodie Morris Nails & Beauty
We want to see what you’re wearing on your nails! Jodie Morris, of Jodie Morris Nails & Beauty, created these icy blue nails after taking inspiration from other techs when looking for a wintery design. “I used Glam and Glits acrylic in Strut, and Blue Rain for the baubles on the ring…
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How to boost your beauty brand image & identity
Meet Tom Ferris, owner of Blackwell Ferris Marketing, graphic designer, marketing consultant to the hair and beauty industries, and proud father. Tom has worked in marketing for some of the biggest consumer electronics and automotive brands in the world and now uses this experience to bring life to new and established…
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Katie Barnes on why you don’t say ‘Chinese salons’
Salon owner, educator, former Scratch columnist and award-winning nail stylist, Katie Barnes, addresses the issue of non-standard salons and incorrect terminology – with a helping hand from CND educator, Anna Lee Let’s talk about the elephant in the room. Many technicians and clients are guilty of referring to non-standard salons as ‘Chinese salons’, ‘Viet…
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WHAT I’M WEARING: Amy Clarke, Studio ‘A’ Beauty
We want to see what you’re wearing on your nails! With just two weeks to go until Christmas Eve, Amy Clarke, of Studio ‘A’ Beauty, is spreading some festive cheer with these seasonal nails. “I created these nails based around Christmas and my favourite colour. I prefer my nails to all…
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OPI marks festive nail colour launch with special event
Team OPI got Scratch‘s Helena and Sophie in the festive spirit as it held a fun-filled event – full of sparkles – to showcase its latest launches. Heading up to the capital, Team Scratch navigated its way to the swanky St Martin’s Lane Hotel and were greeted with festive themed cocktails…
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#TRENDINGTUESDAY Lauren Holmes, Nailed It Beauty
We want to see the designs trending at your nail desk! Lauren Holmes, of Nailed It Beauty, revealed that foils have been very popular with her clients recently. “Foils have been in demand lately because they’re just so simple yet so eye-catching that my clients are going mad for them. “Creating this look…
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Nail anatomy: an overview
Salon owner, educator, former Scratch columnist and award-winning nail stylist, Katie Barnes, serves up insight on nail anatomy… As a professional nail technician, it is paramount that you familiarise yourself with all parts of nail anatomy to ensure you are offering your clients a professional and thorough service. Understanding the purpose and growth…
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#TRENDINGTUESDAY Diana Pajeva, Diana’s Nail Art
We want to see the designs trending at your nail desks! Diana Pajeva, of Diana’s Nail Art, revealed that reds are increasing in popularity as Christmas draws ever-closer. “With the upcoming holiday season, red is becoming more and more popular among my clients. The colour red adds some brightness and pops…
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