emma web featured image 1200x800px (12)

Nail painting workshop helps teach Aussie schoolboys about toxic masculinity

By Emma Hobday | 25 July 2021

Tomorrow Man, which facilitates workshops to break male stereotypes and support Australian men, has encouraged boys to see that painted nails are just that – painted nails – rather than a display of femininity. Within one workshop to ‘disrupt stereotypes and build emotional muscle’, Tomorrow Man’s Josh Ward urged schoolboys…

Read More
Lady showbiz feature

Lady Showbiz introduces trade package for nail salons & spas

By Chloe Randall | 21 June 2021

Lady Showbiz has put together a professional package, aimed at salons, spas and mobile nail technicians. The package offers 90 gel-effect nail polishes in a variety of colours for £495 + VAT. The polishes are also cruelty-free and vegan friendly, allowing the shades to be catered to more clients. Featuring…

Read More
Beau polish

Behind the Brand: Meet the founder of BEAU Polish

By Chloe Randall | 16 June 2021

Siána Scott launched BEAU Polish in 2019 after the vision came to her during a meditation in 2018. Having qualified as a nail technician in 2017, Siána worked as a mobile nail technician before wanting to take her love for nail polish further by creating her own polish range.  “My…

Read More
Nail kind shimmer those toes

Shimmer those toes with NailKind’s 6 warm shades

By Chloe Randall | 4 June 2021

NailKind has revealed Shimmer those toes, a polish collection of warm hues. Easy to apply and quick drying, the mineral and plant based formula incorporates up to 85% bio-sourced ingredients. “Gold are a wonderful alternative to nudes and brighten your look without tying you to a certain type of colour…

Read More
Opi malibu collection

Malibu inspires OPI’s 12 nail colours for summer 2021

By Chloe Randall | 1 June 2021

OPI has turned to Malibu, USA to inspire its summer 2021 nail colour collection. This collection features six bold, saturated hues and six neutral shades. All colours are available in GelColor, Infinite Shine and Nail Lacquer formulas. The shades available: From Dusk til Dune- a soft pink Coastal Sand-tuary- a…

Read More
Banner

The ‘Be Daring’, ‘Be You’, ‘Be Kind’ nail brand NailKind has launched 6 happy new summer lacquers

By Alex Fox | 26 May 2021

NailKind has launched its latest colour collection – All You Need is Fun. With a focus on positivity, these six new shades are designed to uplift, boost creativity and kick start your happy hormones – as your eyes  drink in their shades. When having fun, happy feel-good hormones are released…

Read More
Yours banner sweet squared

Eco nail glitters herald Spring fever on the Sweet shop shelves with 3 new nail art product offerings

By Alex Fox | 17 May 2021

Spring Fever is alive and kicking at :YOURS and now adorning the retail Sweet shop shelves at Sweet Squared. With four Spring stamping polishes – trade £4.95/€6.95 Each (+VAT)/ trade £19.80/€25.80 Collection (+VAT) YELLOW DAFFODIL – soft yellow hue GREEN MINT – mint green PINK BLOSSOM – delicate pink PINK ROSE…

Read More
Lady showbiz 1

3 new Showbiz polishes celebrate 60s starlets with 20% of profit given to charity

By Alex Fox | 19 April 2021

The 28-strong philanthropic polish line by Lady Showbiz has added three timeless classic new shades to its palette – inspired by three exceptional Hollywood actresses. Inspired by 60’s starlets, Sofia Loren, Audrey Hepburn and Grace Kelly, these beautiful new editions to the range are the ultimate chic manicure hues. These…

Read More
Biosculpture flower parade

Are you ready for the Flower Parade? Welcome 6 Bio Sculpture nail shades

By Chloe Randall | 19 April 2021

Bio Sculpture has announced the launch of its Flower Parade collection. The collection comprises 6 BioGels with matching Gemini Polishes and Colour Stix, ready for spring and summer manicures. The colours available: Cheery Blossom- a delicate baby pink/nude Happy Hydrangea- a dusty berry pink Popping Petals- multi coloured fine glitter…

Read More
Morgan taylor out in the open

Get ‘Out In The Open’ with 6 Morgan Taylor nail shades for spring

By Helena Biggs | 14 April 2021

Morgan Taylor has launched the Out In The Open collection for spring 2021, embracing ‘a fresh take on nail colour’. “This spring, it’s out with the old and in with the new,” says Danny Haile, CEO & founder of Gelish Soak-Off Gel Polish & Morgan Taylor Nail Lacquer. “The colours…

Read More
Patti yankee session stylist

Industry flame: talking to Pattie Yankee after 32 years in nails. Brands, peers, nails & the years

By Alex Fox | 7 April 2021

Pattie Yankee AGE: 59 years Location: New York City Years in Nails: 32 years – joined in 1988 Trained with: Nail Tek, CND, EzFlow, Dashing Diva   Why did you move into nail grooming? I had taught dancing for 15 years and in the middle of my dance career, a…

Read More
Happy nail polish

Research proves purchasing nail polish boosts mood

By Kat Hill | 30 March 2021

New research from UK-based price comparison website, money.co.uk, has revealed what beauty products purchases are the biggest mood-boosters when shopping online. Nail polish featured in the top 20 purchases that boost your mood, scooping the 12th position. Eyeshadow palettes appear 7th in the list with 62% increase in positive emotions.…

Read More
Shelby holmes imix

Why the imix is a great addition to my nail desk

By Guest Writer | 26 March 2021

Shelby Holmes, co-founder of The Beauty Edit Podcast & Scratch Stars Awards Gel Polish Stylist of the Year finalist 20/21, shares her thoughts on imix, the hands-free mixing device for gel polish & lacquer… “I love everything about imix. I have been looking for a mixing system for a while…

Read More
Nailkind sweet spring

NailKind adds 5 pastel shades to range

By Kat Hill | 23 March 2021

Nail polish brand, NailKind, has revealed Sweet Spring, a polish collection of pastel hues. Easy to apply and quick drying, the mineral and plant based formula incorporates up to 85% bio-sourced ingredients. “We all need a little touch of colour to bring a little bit of sunshine and happiness and…

Read More
Nail bites 7 march

NAIL BITES: 5 tales from the industry w/c 7 March

By Chloe Randall | 14 March 2021

Here at Scratch, we love keeping up to date with anything fun happening in the nail industry! These are our top 5 nail tales of the week… 1. Pinterest trend Pastel manicures are guaranteed to trend every year for the Spring season, but for 2021, lavender in particular is outpacing the…

Read More