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Susan Gerrard Beauty Academy scoops Habia Centre of Expertise accolade

By Sophie Nutt | 30 October 2018

Gerrard International’s Susan Gerrard Beauty Academy has been named a Habia Centre of Expertise, exclusive to the south of England and one of only six centres in the UK. The academy successfully met rigorous assessment criteria and passed a visit by an industry assessor in order to gain the prestigious…

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CIDESCO appoints new business development officer

By Sophie Nutt | 27 October 2018

CIDESCO International is expanding its head office support team with the appointment of Jacqueline Kennedy as its business development officer. With over 29 years of experience in the beauty and wellness industry, Jacqueline began her career in 1989 as a beauty therapist. Then, she went on to teach for 24…

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Jayne Knowles on the importance of education

By Kat Hill | 27 October 2018

Here Jayne Knowles, Brillbird UK educator for Chester, shares her thoughts on the importance of education in the nail industry… “I come across many people who say education is too expensive, but can you really afford not to do it? I’m not just talking about the financial implications here; education…

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Social media: what clients want from your page

By Sophie Nutt | 26 October 2018

Social media has become an integral part of your business: it is a way of showcasing your work and skill, engaging with clients, building a brand and attracting new clients. But are you using your social media in the best possible way? It can be hard to find the balance…

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What it takes to become a nail industry educator

By Scratch Staff | 25 October 2018

Industry veteran and Scratch Stars award winner, Sue Davies, reveals what it means to be an educator in the nail realm… Education is one of the most important areas in our industry. It drives us towards our goals or skill enhancement and helps us to build our career. However, in…

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QMS Medicosmetics grows its education in the Maldives

By Sophie Nutt | 19 October 2018

QMS Cosmetics has carried out extensive training throughout its Maldives locations during a trip that saw head of training, Rowan Hall-Farrise provide brand education to a total of 27 therapists over a period of 10 days. Teams from the company’s most prestigious spa locations – the Amilla Sushi and Finolhu…

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Magpie Beauty adds to education team

By Kat Hill | 16 October 2018

Magpie Beauty has revealed five new additions to its education team at its Magpie Educator Bootcamp event. The two-day training event saw the appointment of: Sinead Bulley – Cambridgeshire Jenny Johnson – North/North East Sara Brock – South Wales/Gloucestershire Keren Smith – Suffolk Nicolette Manesh – Hampshire The new educators…

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Nail Gaga welcomes two new educators

By Sophie Nutt | 4 October 2018

Nail Gaga has welcomed two new talented nail technicians to its education team. The two new educators are Kerry Evans and Lisa Tanner-Marshall. Kerry joins the team from Wales with a wealth of teaching and salon experience, while Lisa is based in Blackpool and offers a salon-based training experience with…

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Sam Biddle offers FREE nail art course with Sneak Peak Week

By Sophie Nutt | 17 August 2018

Sam Biddle, renowned tech and founder of Be Inspired, is giving nail professionals the chance to undertake a six-lesson nail art course for free with Sneak Peek Week. Taking place online from Monday 20 August – Friday 24 August, Sam Biddle will be providing live lessons to techs covering business…

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E-book launched by top tech to aid marketing efforts

By Helena Biggs | 30 July 2018

Top tech and business owner, Sam Biddle, has launched an e-book to help you boost profit and client retention through marketing. Marketing Secrets for Hair, Beauty & Nail Professionals is available instantly for £12 via Kindle, Google Play and iBooks. “In this book and the course that supports it, I…

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