How to perfect pronouns in your beauty business & beyond
Salon owner, industry advisor & founder of Be Trans Aware inclusivity awareness education, Sam Marshall, serves up advice on pronoun use… “How is they?” was a question my good friend asked about a non-binary partner. Now, I know you’ll be reading that thinking ‘Didn’t Sam check the grammar?’ but those words meant everything…
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How to support transgender employees in your beauty business
According to a survey conducted by Totaljobs in 2021, 65% of trans people hide their gender status or history in the workplace. 32% of the 400+ trans respondents had experienced discrimination or abuse at work, in the five years prior to the survey. Forms of discrimination or abuse include insults,…
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4 ways to be more gender inclusive in your nail & beauty business
Salon owner, industry advisor & founder of Be Trans Aware inclusivity awareness education, Sam Marshall, serves up advice to ensure your business is inviting to all… 1. Get educated Anyone that wants to use our services should be able to, regardless of their gender identity. Unless you know about being…
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How your beauty business can make the most of the festive season
Maddi Cook, a salon business expert & owner of Boss Your Salon – which helps empower hair and beauty pros to price perfectly, set boundaries and grow without burnout – shares 8 ways for your business to thrive during the Christmas season. What’s that tinkling piano? Yes, it’s only November,…
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87% of beauty businesses losing out on income due to ‘friendly’ clients
A study by Yell has revealed that 87% of beauty businesses could be losing out on almost £80 per appointment, as a result of not charging for additional time spent with ‘friendly’ clients. The research, which surveyed just over 250 owners of small businesses in the UK, showed that 75%…
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Struggling with the cost of living? Check out these 5 tips for beauty businesses
Financial expert at Money.co.uk Business Insurance, Cam Jaques, provides advice on how beauty business owners impacted by the cost of living crisis can save money… 1. Be creative with marketing You can advertise your business and spread awareness for next to nothing. Word of mouth is still a great way…
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Threads: Is it here to stay?
Meta CEO, Mark Zuckerberg, reported over five million sign-ups to Threads in the first four hours of its launch. Scratch explores whether the social media platform is here to stay & its benefits for nail pros… On 5 July, microblogging platform, Threads, made its presence known in the social…
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Navy Professional launches online portal to simplify the patch testing process
Navy Professional has partnered with entrepreneur, Ruth Sullivan, to launch PatchPort, a digital software designed to make patch testing hassle-free, safe and compliant for hair and beauty businesses – and their clients. Via the online portal, salon and mobile pros can register clients and send out patch test kits for…
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Discounts: Are they a good idea?
Hair & beauty business coach, Maddi Cook of Boss Your Salon, shares advice on offering discounted services to family & friends… We’ve all been faced with the dilemma of giving a discount to friends and family. While it may seem like a good deed to hook up your loved ones,…
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Silent walkers: Penny Etheridge on using salon software to prevent them & build lasting client relationships
With 91% of clients not complaining after a negative experience in the salon, instead opting to not return, becoming “silent walkers”, Penny Etheridge of Penny Etheridge Creative Business Consultancy discusses how salon software can be utilised to prevent this. “Using your software system to its full potential lets you have the…
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