MOBILE NAILIST OF THE YEAR
WHO CAN ENTER?
Any nail professional that has been working predominantly on a mobile basis in the UK since before 1 February 2023 and gained a recognised nail qualification on or before this date (12 months ago or more).
Entrants to this category are astute nail technicians that spend 70% or more of their working life performing nail services on a mobile basis; visiting clients at their convenience, whether at homes, in offices, or as a nail technician on a photo shoot.
They deliver an unrivalled nail service to their client regardless of location and manage their business – from stock to timings - effectively to show that their skill isn’t compromised by being ‘on the move’. They market their business effectively.
Clare Woodcock, winner of the 2023 Mobile Nailist of the Year award.
WHAT HAPPENS NEXT?
Once the entry deadline has passed on 10 March 2024, all entries will be judged and five finalists in this category will be announced on Monday 15 April 2024.
These finalists will be 'mystery shopped' between April and July; a 'shopper' will book in for an appointment and provide a report on the service to Scratch Stars judges. This report, alongside the initial entry and social media/website platforms will be assessed by the judging panel against a number of criteria on a scoresheet.
These scores will be tallied to determine the winner of this category who will be announced at the Scratch Stars Party on Sunday 21 July 2024.