Unsure what to do with your excess beauty bottles? Check out this handy recycling solution…

Public relations firm SEEN Group has launched SEEN Again, a recycling initiative to help influencers get rid of their used beauty packaging.

Partnering with ReBOUND and HANDLE Recycling, SEEN has taken a long hard look at its responsibilities and commitments to promoting a more positive and ethical environment, and decided a force for change was necessary.

SEEN also recognised that there was greater pressure on influencers to properly remove and recycle their beauty empties during the pandemic when working from home.

“Over-consumption is a global challenge, and at SEEN we believe we have a responsibility to offset the consumption trigger,” says Jane Walsh, SEEN Group CEO. “SEEN Again is a way to serve our media collaborators with the opportunity to effortlessly do good and return their waste easily and responsibly.”

Now when SEEN sends out products to influencers to try, it will include SEEN X HANDLE Recycling bags to fill and return.

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