Selfridges bans single-use wipes in beauty halls

Selfridges has announced it is removing all single-use, plastic-based beauty wipes from sale and use in its beauty halls.

Instead, the store will provide recyclable or re-usable alternatives in a bid to encourage its customers to consume more sustainably.

Less than a fifth of Selfridges customers knew that it can take 100 years for plastic-based single-use wipes to fully degrade when thrown away, according to research conducted by the store prior to its ban. The same research also found that one in five consumers use beauty wipes at least once a day.

“Single-use beauty wipes have been a staple of many beauty drawers, but they are incredibly harmful to the environment,” says Daniella Vega, director of sustainability at Selfridges. “During a recent Selfridges team beach clean, we saw first-hand the impact they have on our waterways and beaches and we were even more motivated to remove them from our stores.

www.selfridges.com