Revealed: the hotspot that’s inspired OPI’s 12-piece autumn nail colour collection

By Helena Biggs | 02 August 2021 | News, Products & Treatments

opi downtown la

OPI has, since inception, sought inspiration from cities and regions across the globe for its seasonal nail colour collections. Now, in keeping with its 40th anniversary, it’s sticking with its homeland for its autumn 2021 shade inspo.

“This autumn, we’re continuing our hometown 40th anniversary celebration and exploring an area of the city that’s been shaped by the heritage of many cultures – downtown Los Angeles,” remarks OPI co-founder & brand ambassador, Suzi Weiss-Fischmann.

“With this collection, we’ve blended historic downtown LA with new revival; this concept is epitomised by the shade Abstract After Dark, which is an updated version of Lincoln Park After Dark, OPI’s iconic vampy dark hue.

abstractafterdark gc la10

“Inspired by the glittering nights of Los Angeles, this shade pairs deep blue hues of blue and purple with the shimmering sparkle of sunset along the city skyline.”

The 12 shade names speak to downtown locales: 7th & Flower is an iconic intersection in the heart of the city, Isn’t It Grand Avenue is home to major art museums like The Broad and MOCA and Art Walk in Suzi’s Shoes is a nod to the art district’s many art walks.

“Along with its rich heritage and modern museums, downtown LA is known for its vibrant art scene,” adds OPI global director of colour collections, Jill Bartoshevich.

“Ever-changing, ephemeral murals energise the city streets and inspired the 12 shades in this collection. One standout for the season, Angels Flight to Starry Nights, is a bright, holographic sky-blue shimmer that captures the vitality and beauty of downtown LA. This shade is also emblematic of the shift to trans-seasonal hues, with consumers looking for a variety of colours including brighter, lighter shades, to wear throughout fall and winter.”

The OPI Downtown LA collection is available in OPI GelColor, Nail Lacquer & Infinite Shine via www.opiuk.com