Men’s make-up brand launches debut store in London
War Paint for Men, the make-up brand for men, has opened its doors on Carnaby Street, selling foundation, tinted moisturisers, bronzers, brow gels, and concealer for male skin. The brand was founded by Danny Gray, who achieved a £70,000 investment on the BBC show Dragons’ Den with the aim being…
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NHBF scoops gold award for Best Membership Organisation in the UK
The National Hair & Beauty Federation (NHBF) has scooped three accolades at the National Association Awards. The awards recognise the hard work and success of associations, federations, chambers, societies and membership organisations across 12 categories covering all sectors in the UK. The NHBF is a membership organisation for the hair…
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Nail polish & CBD products amongst most searched for pandemic items
Nail polish and deodorant were the most searched-for beauty items on the internet between April and June 2021, according to research by online retail platform, RangeMe. The company analysed data from more than 12,000 retail buyers and 200,000 suppliers on its platform, and found that buyers are seeking diversity in…
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Nailympia London competition postponed for 2021
The annual Nailympia London event for 2021 is postponed for a second year running due to the ongoing global pandemic. The competition invites nail technicians from all over the world to compete across three divisions in categories such as L&P Tip & Overlay, Salon Nails and Stiletto Nails in a…
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Unsure what to do with your excess beauty bottles? Check out this handy recycling solution…
Public relations firm SEEN Group has launched SEEN Again, a recycling initiative to help influencers get rid of their used beauty packaging. Partnering with ReBOUND and HANDLE Recycling, SEEN has taken a long hard look at its responsibilities and commitments to promoting a more positive and ethical environment, and decided…
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Head on a colour adventure with 12 autumn nail shades from Light Elegance
Nail brand, Light Elegance, is taking nail techs and their clients on a colour journey for autumn with the 12 shades in its Venture into Beauty collection. Inspired by the power of travel and the endless beauty it reveals, the collection features rich warm neutrals, browns, yellows and taupes, taking…
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Mii Cosmetics debuts nailcare & colour range
Are you ready for some show-stopping nail shades? Mii, the brand launched by Gerrard International in 2011 and famed for its make-up, brow and tanning lines, has expanded into nailcare – owing to the expert knowledge of an industry aficionado. Susan Gerrard, winner of a Scratch Stars Lifetime Achievement Award,…
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Scratch Stars winning salon expands nail services into Harrods
The world’s most famous store has revamped its hair and beauty salon, with Scratch Stars Nail Salon of the Year 20/21 – Townhouse – serving up the nail services. Townhouse, popular with beauty editors and influencers for its Instagram-worthy manicures and nail art, is based on the fifth floor. Clients…
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Revealed: the hotspot that’s inspired OPI’s 12-piece autumn nail colour collection
OPI has, since inception, sought inspiration from cities and regions across the globe for its seasonal nail colour collections. Now, in keeping with its 40th anniversary, it’s sticking with its homeland for its autumn 2021 shade inspo. “This autumn, we’re continuing our hometown 40th anniversary celebration and exploring an area…
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Need new nail tools? LP Nails has added to its popular range for techs
LP Nails has added The Clippers, The Scissors and The Curette to its popular range of professional nail tools. The brand, created by nail technician, Lucy Pastorelli, has reaped success with The Cuticle Knife, The Cuticle Pusher and The Cuticle Nipper and the three latest additions are following suit; designed for longevity and optimum…
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Revealed: the most watched beauty hacks on TikTok
New research by cosmetic surgery experts, Tajmeeli, has revealed which beauty videos are the most in demand with users on TikTok. With over 12.5 billion views on TikTok, #BeautyHacks dominate the platform with users all over the world tuning in. The key findings from the research are: #NailHacks has had over…
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Want chrome nails? These Gelish Stix will create them in minutes
Take nail finishes to the next level with the handy Chrome Stix from Gelish. Offering an easy and speedy way to add a reflective chrome shine to gel polish manicures, the Chrome Stix are available in six multi-dimensional shades. Chrome Stix are packaged in ready to use, rub-on pens to…
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WINNER ANNOUNCED: Scratch Snap July
The winner of Scratch’s monthly nail art challenge has been announced as Jay Eves. In a showcase of talent, techs stepped up to the Scratch Snap challenge for July & created nail designs inspired by ‘Summer Holidays’ in the bid to win a prize from Gerrard International. Judged by Scratch‘s news & features…
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THE WINNERS: Scratch Stars Awards 20/21
Following a pandemic postponement & a shift in the judging process – the Scratch Stars Awards winners 20/21 have been announced! The reveals were made live at the Scratch Stars Party on Sunday 25 July, held at London cabaret club, Proud Embankment. The evening, hosted by Scratch’s Alex Fox and…
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NAIL BITES: 5 tales from the industry w/c 17 July
Here at Scratch, we love keeping up to date with anything fun happening in the nail industry! These are our top 5 nail tales of the week… 1. Ice-Ice-mani Jaws dropped as Normani took to Instagram to flaunt her ice-sculpture manicure by @sojinails for her recent music video. We’ve all seen…
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