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Meet the 9 year-old who has launched her own nail polish line

By Emma Hobday | 22 August 2021

Lola Marie may only be nine years old, but she’s already a business owner and entrepreneur in her own right, having launched her nail polish line Lola Marie Polish to increase awareness of her condition, spina bifida. Spina bifida is a birth defect that occurs when the spine and spinal…

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NAIL BITES: 5 tales from the industry w/c 15 August

By Chloe Randall | 21 August 2021

Here at Scratch, we love keeping up to date with anything fun happening in the nail industry! These are our top 5 nail tales of the week…  1. Tiktok or tech-tok?  TikTok phenomenon, Chase Hudson (aka LILHUDDY), took to his 11.7 million Instagram followers to announce the release of his Glamnetic…

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These are the perfect 10 gel polish shades for wedding nails

By Scratch Staff | 16 August 2021

Delicate, sophisticated, subtle… and oh-so chic; the Sheer Simplicity gel polish collection from The Gel Bottle Inc showcases 10 shades that are simply perfect for wedding season. The timeless hues can offer a a subtle, barely-there nail finish in one coat, or consider layering for a more opaque finish that’s…

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Get arty & create gorgeous nail enhancements with 66 Unbelievabel Gels from Glitterbels

By Emma Hobday | 16 August 2021

Fresh to the Glitterbels nail product portfolio is Unbelievabel; a file-off, highly pigmented and no-wipe gel range. Ideal for creating strong, durable nail enhancements, the gels can also be used with a nail art brush to create detailed designs. Two coats of each gel colour is recommended for full coverage,…

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The hard gel nail system you need to try by Nailchemy

By Chloe Randall | 16 August 2021

Nailchemy has launched its hard gel system, Origin Hard Gel. Comprising ten products, the system includes the following: Super bond – a super adhesive base designed specifically to bond to the natural nail, helping to provide strength and stability to the system. Available in 15ml pots. Cool Cure Builder –…

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Country club offers to fix broken nails caused by golfing at onsite beauty salon

By Emma Hobday | 13 August 2021

A beauty salon is to be installed at the Calderfields Hotel Golf and Country Club in Walsall to fix broken nails that occur during a round of golf. Bosses said they have received numerous requests from members for a beauty parlour and nail bar, as it is not uncommon for…

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Irish confederation calls for VAT to be reduced in beauty sector

By Emma Hobday | 12 August 2021

The Hair and Beauty Industry Confederation Ireland (HABIC) has launched the WAX the VAT campaign, to lobby the Irish government to reduce VAT in the Irish beauty sector from 13.5% to 9%. It has undertaken the industry’s first economic report which supports its efforts, with the next step being to apply…

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UK may allow animal testing on cosmetic ingredients for first time since 1998

By Chloe Randall | 11 August 2021

The Home Office has admitted in a letter this week to animal protection organisation, Cruelty Free International that animal testing for cosmetic ingredients, including those used solely in cosmetics may be allowed for some ingredients. This is a turn around on the government’s position which has been held since 1998.…

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35% of UK online shoppers will only purchase from responsible brands

By Emma Hobday | 10 August 2021

Research from Empathy.co, the global commerce search and discovery platform, has discovered that 35% of UK online shoppers will only associate with ‘responsible’ brands – such as those that treat staff fairly, source goods ethically, and do not misuse consumer data. The data was obtained through 4,000 UK online shoppers,…

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Nail artist, Celina Rydén, shares skills via online nail education platform

By Helena Biggs | 9 August 2021

Globally renowned Swedish nail artist, Celina Rydén, has launched online nail education platform, My Nail Academy (MNA), offering a wealth of courses for nailists keen to improve skills.  MNA offers technical courses on shaping, structure, extensions using forms, baby boomers and the French reverse technique – as well as Celina’s…

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Barry M supports charity mani challenge with nail polish launch

By Chloe Randall | 9 August 2021

Barry M has launched a limited edition nail polish named after Esme Lucas, a nine-year-old girl who was diagnosed with leukaemia earlier this year. The nail shade, which Esme named herself, is called ‘Esme’s Deep Marine’ and is a holographic blue sparkly colour. The brand were inspired by Esme’s story…

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Instagram movement encourages hand model diversity in adverts

By Emma Hobday | 8 August 2021

Model, Maxey Greene has launched the Instagram account All Hands Are Good Hands, which is dedicated to showcasing hands of all shapes, sizes and features. Maxey was inspired to create the account when she posted a photo of her manicure one Tuesday. “In tiny font in the corner of the…

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Revealed: Cosmetic procedure guidance for young adults, parents & mature adults

By Emma Hobday | 6 August 2021

New advice about how to feel good in our own skin and how to make informed decisions about cosmetic treatments is being launched by the Mental Health Foundation (MHF), supported by the British Beauty Council and the Joint Council for Cosmetic Practitioners (JCCP). This advice has been created with three…

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Want the strength of acrylic with the flexibility of gel? Meet AcryGel

By Guest Writer | 6 August 2021

AcryGel UK‘s namesake nail system offers nail pros the strength and durability of acrylic with the clarity and flexibility of UV gel to create long-lasting, clear enhancements. By taking the system’s UV Gel and adding (not mixing) the AcryGel Acrylic Strengthening Powder, the resulting product is strong enough to use…

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Sweet Squared gifts customers with £150 summer goody bag

By Helena Biggs | 6 August 2021

Distribution company and training provider, Sweet Squared, is celebrating summer by offering with a special gift with purchase worth over £150. The gift contains goodies from across the entire Sweet Squared brand portfolio, all hand-picked by co-founder, Samantha Sweet. Available for free when customers add a minimum of two items…

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