Guinness World Record holder gets 24ft fingernails cut off
A Texan woman who has been growing her nails for 30 years has had them cut to embrace a new chapter in her life. Ayanna Williams held the Guinness World Records title for the longest fingernails on a pair of hands (female) at a combined length of 733.55 cm (24…
Read MoreCovid-19: Personal care businesses in England can reopen from 12 April
Prime Minister, Boris Johnson, has today (5 April) revealed that non-essential businesses in England – including the personal care sector – can reopen from 12 April. In a statement to the nation, he revealed: “Thank you all for your patience, because it is really clear now that this is paying…
Read MoreNail tech dubbed ‘nail expert of the country’ after winning Nailympia trophies
Angela Wilden of Luxembourg walked away with the Division 2 – Art Winner of Winners & the Winner of Winners trophies from the first edition Nailympia Online last month and has been dubbed the ‘nail expert of Luxembourg’ by her local TV station. This led to a spotlight on local…
Read MoreCoronavirus: Nail & beauty businesses in Wales to reopen from 12 April
The Welsh Government has revealed that nail and beauty businesses will be able to reopen from 12 April, as part of their plan to exit lockdown. In a press conference with First Minister Mark Drakeford today (01.0.2021), it has been confirmed that close contact services will be able to reopen…
Read MoreResearch proves purchasing nail polish boosts mood
New research from UK-based price comparison website, money.co.uk, has revealed what beauty products purchases are the biggest mood-boosters when shopping online. Nail polish featured in the top 20 purchases that boost your mood, scooping the 12th position. Eyeshadow palettes appear 7th in the list with 62% increase in positive emotions.…
Read MoreUK consumers embrace the trend for ‘Skinimalism’
According to research by The NPD Group, prestige skincare sales in the UK declined by 23% in the year of 2020 as consumers began to adopt the trend for Skinimalism. The total prestige skincare market was valued at £295 million in 2020, a year when stores were periodically closed due…
Read MoreWINNER ANNOUNCED: Scratch Snap March
The winner of Scratch’s monthly nail art challenge has been announced as Carla Watson. In a showcase of talent, techs stepped up to the Scratch Snap challenge for March & created nail designs inspired by ‘Petal Power’ in the bid to win a prize from INK London. Judged by Scratch‘s…
Read MoreHTV Nail Academy in Vietnam hosts inspiring nail competition during pandemic
Hua Thanh Vy director of education for HTV Nail Vietnam Academy for nail design in Ho Chi Minh City, Vietnam, hosted and organised one of the largest nail competitions the world has seen during the pandemic – The HTV Nail Cup 5th Edition 2020. The theme across the board was…
Read MoreBeauty Backed secures Trust status to help beauty pros get back to work
The Beauty Backed initiative, launched in August 2020 by Caroline Hirons to raise funds for and support the beauty sector, is now a Trust. It is hopeful that this status will support as many beauty professionals as possible in the return to work when permitted, following the coronavirus pandemic. A…
Read Moreimix: Your questions answered!
The innovative imix device for effortlessly mixing nail lacquers and gel polishes launched on 1 March to widespread acclaim across the nail sector. The handy hands-free mixing device alleviates the stress on the wrists through regular shaking and supports perfect colour application. It uses magnetic mixing technology to improve the…
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