Gelish collaborates with Disney for Villains nail colour collection
By Helena Biggs | 10 September 2020 | News, Products & Treatments
Soak off gel polish brand, Gelish, has collaborated with Disney to launch six nail shades inspired by its iconic villains.
“Disney Villains have lived in the shadows of heroes far too long. What haunts them is that they’re more than just evil, but the world has yet to see them come out of the shadows,” comments a spokesperson for the brand. “The collection brings to life some of your favourite infamous villains with deep shades to bring out a naughty, edgier side and rich jewel tone finishes to enchant.”
The Disney Villains collection is available in matching Morgan Taylor Lacquer and Gelish Dip formulas to suit a variety of nail needs.
The shades are:
- You’re In My World Now – A deep burgundy pearl (Dr. Facilier)
- Make ‘Em Squirm – A purple-blue pearl (Ursula)
- Mistress Of Mayhem – An emerald glitter (Maleficent)
- Smoke The Competition – A concrete grey crème (Hades)
- Just One Bite – A candy apple red shimmer (The Evil Queen)
- Fashion Above All – A silver metallic (Cruella de Vil)
“It’s exciting to collaborate with Disney again and take a walk on the wild side. Who doesn’t love a little mischief?” says Danny Haile, CEO and founder of Gelish Soak-Off Gel Polish. “We wanted to pay homage to the unsung heroes of Disney by developing colours that take a twist on the bad reputation that villains have.”
The Gelish Disney Villains collection is available for a limited time via www.gsgroupuk.com