Bluesky UK launches professional line of nail products
By Helena Biggs | 10 July 2018 | Movers & Shakers, News
Nail brand, Bluesky, has appointed a new distributor for the UK and Ireland, tasked with distributing a new line of gel polish products specifically for the professional.
Bluesky UK marketing director, Michaela Weaver, reveals that the move is a direct response to customer demand. “Over the last couple of years, the popularity of Bluesky has exploded with more than four million bottles sold in the UK last year. While this is clearly a mark of the brand’s popularity, professional customers told us that they wanted more, and Bluesky listened.
“Salon owners told us that they want a range of professional-only products fitted to their needs with the accessories and support expected from a leading global brand. Bluesky UK Professional products have been launched to respond to the need.”
The range is available in salon-friendly 15ml white in over 200 shades. These are supported by hard gels, structure gels and nail art gel.
On announcing the launch, European operations director, Andreas Vovos said: “We are very privileged to launch Bluesky Professional 15ml in the UK market at this important moment in our company’s history. Thanks to our exclusive trade-only partner for the UK and Ireland, we are confident that our new products will be embraced by professionals and the nail community.”
From its head office in China, global commercial director, Bessie Wang, emphasised the importance of the UK in its global strategy, and reinforced its mission. “We are proud and grateful that Bluesky is helping women to discover confidence and beauty easily, every day. It is what we are about, and we are committed to helping nail professionals in the UK to give their clients the best.”
For more information, visit Bluesky UK Professional at www.blueskyprofessional.co.uk
