Australian Bodycare reveals new look & products

Skincare brand, Australian Bodycare, has revealed a line of new skincare products and a redesign for its packaging.

Seeing a vibrant design, the new packaging was created to reflect the brand’s key ingredient, Australian tea tree oil, and its hero product, Skin wash.

Australian Bodycare UK director, Fiona Peerless, says: “We have modernised our brand and brought it up-to-date with a vibrant, modern and eye-catching design.

“We’ve introduced new categories and extended existing lines, such as a foot care, intimate care and hair care ranges. We’ve also added a bespoke men’s collection and new manicure and pedicure treatment protocols for professionals.”

“Tea tree oil is effective on an eclectic range of skin issues, regardless of their severity or cause,” continues Fiona.

“This is why our brand has found a natural home in a professional salon setting and why we developed the Hy-Wax waxing system. The Australian Bodycare line demanded a system that eliminated cross-contamination, double-dipping and the need for spatulas in waxing treatments to complement the hygiene benefits of tea tree oil in pre, during and post-waxing protocols.”

The rebrand is being phased in with the new professional and retail collection that’s can be professionally used in the salon and retailed to clients for use at home.

“Right now we’re focussed on supporting and helping salons through this difficult time,” says Fiona. “The new launch will bring new excitement and impetus to the market and, as it’s anchored in hygiene, its relevance is perfect for the times we’re living through as salon businesses.

“We’re also here to answer any questions and offer support and advice where we can, and we’ve introduced a regional drop-shipping service to salons. This will help salons retail to their clients while closed; they sell a product and we’ll dispatch direct to their clients door at no cost.

“When the time is right, we look forward to reconnecting in person to start our new educational programmes that will improve skills and expertise, and provide accreditation to boost salons’ credibility.”

Discover more about Australian Bodycare and open a trade account by clicking here.