TECHS & SALONS

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Hull home nail salon owner: How I prioritise the mental health of clients

By Scratch Staff | 19 April 2025

Lucy Allman, owner of The Nail Shed, shares about the supportive ethos of her East Yorkshire garden salon… In 2021, Lucy Allman was made redundant and welcomed a second child. It was this change in lifestyle and need for flexibility that inspired her to carve a career in the nail…

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Pet-friendly salons: key benefits & important considerations

By Guest Writer | 10 April 2025

Have you ever considered making your salon pet-friendly? A spokesperson for luxury nail salon, Paint Nails London, shares the advantages and what you need to consider. Why did you decide to become a pet-friendly salon? We decided to become a pet-friendly salon because so many of our clients are animal…

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Nail industry siblings

Family affair: Meet 3 sets of siblings finding success in the nail industry

By Rebecca Hitchon | 10 April 2025

Scratch puts the spotlight on brothers and sisters working together in the nail industry… Glitterbels While Annabel Maginnis will likely come to mind when you hear the word ‘Glitterbels’, there is a trio of siblings involved in the brand: Annabel’s husband, Elliott, and his brothers, Mac and Alex. It was…

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NAIL TECH TALK: Pamela Lipska of Nail Addiction Trd

By Callie Iley | 13 March 2021

Scratch chats to Pamela Lipska of Nail Addiction Trd about the Norwegian nail industry and her love for detailed nail art. The thing that got me hooked about nails in the beginning was the idea of creating my own company. I wanted to make things that were a little bit…

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Salon Style – interior ideas for spa & salon spaces

By Alex Fox | 10 March 2021

Expert, Haz Dean speaks salon & spa styling Being passionate about doing what I love is my drive to achieving more! I’m an interior designer who is in love with colours, functional design, playing with patterns, textures and creating a human space that can be at the service of human…

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Salon in the Spotlight: Hannah Taylor Beauty and Make Up, Kidderminster

By Kat Hill | 10 March 2021

“The salon now couldn’t be more different to its previous life as a derelict pub,” smiles owner, Hannah Taylor. “I use to pass the premises and daydream about its potential. “At the time the lease far surpassed my budget. Months passed and during this time the building had been split…

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#NowTrending: Gold leaf nails by Lindsey Cunningham

By Callie Iley | 9 March 2021

Scratch chats to Lindsey Cunningham of Lindsey’s Beauty Lounge about her journey into the nail industry and how she created this gorgeous gold leaf nail design… After working in an office when I finished university, I soon realised it wasn’t for me. I trained in beauty therapy part-time while working…

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Why you should have a client loyalty scheme

By Kat Hill | 9 March 2021

Do you have a loyalty programme in place? Alice Kirby, director at Lockhart Meyer Salon Marketing, shares her top tips… Why should nail & beauty businesses introduce a loyalty schemes? An effective loyalty scheme can help increase both your retention rates and how long your clients ultimately stay with you.…

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NAIL TECH TALK: Skye Groves of Hallowed Be Thy Nails

By Callie Iley | 6 March 2021

Scratch chats to Skye Groves of Hallowed Be Thy Nails about her industry admirations and searching for nail art inspiration. What is it about nails that has you hooked? The possibilities really are endless when it comes to nail art, and that’s what makes working in this industry so refreshing!…

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