TECHS & SALONS

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Hull home nail salon owner: How I prioritise the mental health of clients

By Scratch Staff | 19 April 2025

Lucy Allman, owner of The Nail Shed, shares about the supportive ethos of her East Yorkshire garden salon… In 2021, Lucy Allman was made redundant and welcomed a second child. It was this change in lifestyle and need for flexibility that inspired her to carve a career in the nail…

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Pet-friendly salons: key benefits & important considerations

By Guest Writer | 10 April 2025

Have you ever considered making your salon pet-friendly? A spokesperson for luxury nail salon, Paint Nails London, shares the advantages and what you need to consider. Why did you decide to become a pet-friendly salon? We decided to become a pet-friendly salon because so many of our clients are animal…

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Nail industry siblings

Family affair: Meet 3 sets of siblings finding success in the nail industry

By Rebecca Hitchon | 10 April 2025

Scratch puts the spotlight on brothers and sisters working together in the nail industry… Glitterbels While Annabel Maginnis will likely come to mind when you hear the word ‘Glitterbels’, there is a trio of siblings involved in the brand: Annabel’s husband, Elliott, and his brothers, Mac and Alex. It was…

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Salon in the Spotlight: Belle Voir, Huddersfield

By Callie Iley | 9 February 2022

Paris Evans established Belle Voir in 2019 and is situated in Huddersfield, West Yorkshire. “Keeping in line with French names, mine being Paris, Belle Voir translates into beautiful view which felt fitting for my clients in my first salon and future journey.” “In 2021, Belle Voir commenced on a journey…

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NAIL TECH TALK: Georgina Duffy of When Beauty Calls By Georgina

By Rebecca Hitchon | 2 February 2022

Scratch chats to Georgina Duffy of When Beauty Calls By Georgina about her love for nails and her top nail art and industry tips… What inspired you to enter the nail world? I have always enjoyed getting creative and having my nails done, but I thought that hairdressing was my…

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Salon in the Spotlight: Platinum Beauty, Cheshire

By Callie Iley | 2 February 2022

After working in the commercial sector for the majority of her career, Sarah Heath realised her passions lay elsewhere. “I fell out of love with recruitment, and had no happiness or passion in my career. Working with my husband was a strain on our marriage at times. It just didn’t…

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NAIL TECH TALK: Kelsey March of KelseyMarchNails

By Callie Iley | 29 January 2022

Scratch chats to Kelsey March of KelseyMarchNails about finding inspiration for nail designs and the progress she has made since starting in the industry… It’s the endless possibilities and creativity that has me hooked on nails, I love that there’s always something new to do. I would say my signature…

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Salon in the Spotlight: The Nail Shed, Manchester

By Callie Iley | 26 January 2022

In 2007, Sarra Birrell set up her salon in Cheshire, establishing a thriving nail and beauty business. However, lockdown had a negative impact on her business. “I took the very difficult decision to close after 14 years. As sad as it was, there was a silver lining – I had…

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NAIL TECH TALK: Kerrie Louise of Nzuri Nails & Training Academy

By Callie Iley | 22 January 2022

Scratch chats to Kerrie Louise of Nzuri Nails & Training Academy about the importance of investing in training and finding your inspiration… I love being a part of a client’s nail transformation journey. Going from a simple starting point to achieving their ultimate nail goals. I love helping them to…

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