TECHS & SALONS
Working together: The mothers and children building businesses in the nail Industry
The nail industry has often been described as ‘one big family’, but for many nail brand owners, techs, and educators, it really is a true reality. To celebrate Mother’s Day, Scratch spoke to mother-child duos & trios on how they work together within nail & beauty businesses to build success……
Read More
Working together: The mothers & children building businesses in the nail industry
The nail industry has often been described as ‘one big family’, but for many nail brand owners, techs and educators, this really is a reality. To celebrate Mother’s Day, Scratch spoke to mother-child duos and trios on how they work together within nail and beauty businesses to build success… Belinda…
Read More
Staffordshire tech: Working from a home salon has been the best decision I’ve made
Katie Pritchard of Katie Lou Nail Artist and Educator opens her salon’s doors to Scratch and shares the benefits of becoming a home-based tech. Having been in the nail industry for 20 years, Katie has experimented with a variety of ways of working. She says: “I have worked as a…
Read More
Read the latest issue
Salon owner, educator, former Scratch columnist and award-winning nail stylist, Katie Barnes, addresses the issue of non-standard salons and incorrect terminology – with a helping hand from CND educator, Anna Lee Let’s talk about the elephant in the room. Many technicians and clients are guilty of referring to non-standard salons as ‘Chinese salons’, ‘Viet…
Read More
We want to see the designs trending at your nail desk! Sarah Vernon-Cowell, of Sarah Vernon Nails and Beauty, revealed that a deep red hue complete with embellishments has been popular with her clients. “I am finding at the moment that clients are wanting something simple but glamorous. “This nail…
Read More
Scratch blogger, nail artist and educator, Katie Barnes, has been shortlisted as the only UK finalist in NAILS magazine‘s Next Top Nail Artist competition. Now in its fifth season, NAILS Next Top Nail Artist is open to techs all over the world and sees contestants undergo a rigorous screening process after…
Read More
We want to see what you’re wearing on your nails! With just two weeks to go until Christmas Eve, Amy Clarke, of Studio ‘A’ Beauty, is spreading some festive cheer with these seasonal nails. “I created these nails based around Christmas and my favourite colour. I prefer my nails to all…
Read More
Finally in a home of its own, Natalie Martin’s beauty business is thriving. Originally established in Natalie’s kitchen, the new specially-created log cabin salon in her garden allows Natalie to offer the bespoke services to her close-knit group of clients. “I live in a small village,” Natalie explains. “The majority…
Read More
We want to see the designs trending at your nail desk! Jodie Walley, of Jodie Walley Nails, revealed that aquarelle-style designs has been requested over and over again by her clients. “I think this particular design has been so popular as I showcased a rose pattern on my own nails and,…
Read More