TECHS & SALONS

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Working together: The mothers and children building businesses in the nail Industry

By Scratch Staff | 16 March 2025

The nail industry has often been described as ‘one big family’, but for many nail brand owners, techs, and educators, it really is a true reality. To celebrate Mother’s Day, Scratch spoke to mother-child duos & trios on how they work together within nail & beauty businesses to build success……

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Lilly web newsfeature lead 1200x800px 125

Working together: The mothers & children building businesses in the nail industry

By Scratch Staff | 16 March 2025

The nail industry has often been described as ‘one big family’, but for many nail brand owners, techs and educators, this really is a reality. To celebrate Mother’s Day, Scratch spoke to mother-child duos and trios on how they work together within nail and beauty businesses to build success… Belinda…

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Staffordshire tech: Working from a home salon has been the best decision I’ve made

By Lilly Delmage | 15 March 2025

Katie Pritchard of Katie Lou Nail Artist and Educator opens her salon’s doors to Scratch and shares the benefits of becoming a home-based tech. Having been in the nail industry for 20 years, Katie has experimented with a variety of ways of working. She says: “I have worked as a…

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VALENTINE’S DAY DESIGNS: Rosie Watton

By Kat Hill | 9 February 2018

Love is in the air and we’re counting down to Valentine’s Day with some super sweet nail styling! Cupid, draw back your bow! Rosie Watton created this minimalist manicure featuring the arrows of love. Seeing a signature shade of scarlet, Rosie used Bio Sculpture Gel shade No.19 Pillar Box Red. See…

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Chelsea tizzard valentines day

VALENTINE’S DAY DESIGNS: Chelsea Tizzard

By Kat Hill | 8 February 2018

Love is in the air and we’re counting down to Valentine’s Day with some super sweet nail styling! Say it with flowers this Valentine’s Day! Chelsea Tizzard created this flirty floral design. Using the one-stroke technique, Chelsea used Brillbird One Movement colours in 8, 28, 1 and 16. To add…

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VALENTINE’S DAY DESIGNS: Jemma Bailey

By Kat Hill | 7 February 2018

Love is in the air and we’re counting down to Valentine’s Day with some super sweet nail styling! Jemma Bailey at Jemma Bailey Beauty had our hearts aflutter with this romantic red design. Contrasting white ornate detailing, Jemma used hot red CND SHELLAC™ shade, Wildfire. To complete the look, a scattering of crystals…

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#TRENDINGTUESDAY Laura Chree, Chreeative Nails

By Sophie Nutt | 6 February 2018

We want to see the designs trending at your nail desk! Laura Chree, of Chreeative Nails, revealed that marble nail art has been really popular with clients recently. “I think marble is particularly popular because it can be done in so many different ways! I love that any colour is…

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Andrea gordon valentines day

VALENTINE’S DAY DESIGNS: Andrea Gordon

By Kat Hill | 6 February 2018

Love is in the air and we’re counting down to Valentine’s Day with some super sweet nail styling! Andrea Gordon tugged at our heartstring with this design featuring a loveheart tip feature nail. In this design, Andrea combines romantic red hues and, to add a metallic edge, edging sees guilded silver detailing. See…

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VALENTINE’S DAY DESIGNS: Kerri Anderson

By Kat Hill | 5 February 2018

Love is in the air and we’re counting down to Valentine’s Day with some super sweet nail styling! This love heart design from Kerri Anderson caught our eye! Combining a decadent shade of burgundy with cover pink, Kerri crafted the design with CJP Nail Systems’ acrylic range to create out the nail look, complete…

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