TECHS & SALONS

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Master ‘nailfies’ as a nail tech with these expert photography tips

By Lilly Delmage | 2 April 2025

The ultimate guide to everything you need to know as a nail tech who wants to capture high-quality nail photos… First impressions matter. Blurry, dark or low-resolution photos can make it difficult for social media users to properly appreciate your nail creations, which could impact whether they decide to book…

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Nail Tech Endometriosis

Living as a nail tech with endometriosis: ‘I was heartbroken & scared of losing my nail business’

By Lilly Delmage | 31 March 2025

Scratch chats to Andover nail tech, Jo Bennett, about her experiences suffering with chronic condition, endometriosis. Endometriosis is a condition which targets the uterus, causing tissue, similar to the lining of the uterus, to grow outside of it. Common symptoms include, but aren’t limited to, severe pelvic pain and extreme…

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Working together: The mothers & children building businesses in the nail industry

By Scratch Staff | 30 March 2025

The nail industry has often been described as ‘one big family’, but for many nail brand owners, techs and educators, this really is a reality. To celebrate Mother’s Day, Scratch spoke to mother-child duos and trios on how they work together within nail and beauty businesses to build success… Belinda…

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Asabree

MANI MONDAY: Saved by the bell

By Sophie Nutt | 15 July 2019

Begin the week the right way with some nail inspiration this mani Monday! This nail look is taking us back to the 90’s with its bright, popping hues and Memphis Group-inspired shapes. Giving us all the Saved By The Bell vibes, this nail design comes courtesy of Asa Bree of Finger Bang…

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Robyn schwartz

WHAT I’M WEARING: Robyn Schwartz, Robyn Schwartz Nail Design

By Sophie Nutt | 14 July 2019

We want to see what you’re wearing on your nails! Robyn Schwartz, of Robyn Schwartz Nail Design, wears a fun and unique nail look for the summer. “These nails were made using Akzentz Gels – Performance Balance Cool Pink Gel and Luxio Innocent created the base pink. I used Options…

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PAINT by Jaz

Salon in the Spotlight: PAINT by Jaz, St Leonards On Sea, East Sussex

By Kat Hill | 10 July 2019

After spending the last ten years building up here clientele and reputation in the local area, last year Jaz Moger decided  it was around this time fly solo and open my her beauty studio – PAINT by Jaz. “I wanted something different to renting a space in a hairdressers which…

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Gemma forsyth nails

#TRENDINGTUESDAY Gemma Forsyth, The Hidden Gem

By Sophie Nutt | 9 July 2019

We want to see the designs trending at your nail desk! Gemma Forsyth, of The Hidden Gem, reveals bright and quirky nail designs have been popular with her clients – especially for festival season. “This design was created using a mix of products from CJP, Gliterbells, Premier Gel and Glitterarty.…

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Neon smoke

MANI MONDAY: Tropical smoke

By Sophie Nutt | 8 July 2019

Begin the week the right way with some nail inspiration this mani Monday! Smokey nails is a trend that is circulating social media at the moment, with many crediting Amy Rickaby, of @beautyworksbyamy, for the technique. One design that caught our eye is from celebrity and session manicurist, Michelle Class,…

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Sherrie farris nails

WHAT I’M WEARING: Sherrie Farris, Sherrie’s Nails

By Sophie Nutt | 7 July 2019

We want to see what you’re wearing on your nails! Sherrie Farris, of Sherrie’s Nails, created a pastel rainbow on her nails! “The ombré was created by painting half of the nail one colour, the other half a different colour and using a slightly dampened (with isopropyl alcohol) brush, dragging…

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