TECHNIQUE
Willow Academy launches The E-file Society to connect nail techs & boost knowledge
Are you an E-file tech that wants to surround yourself with like-minded E-file users, while boosting your product understanding? Willow Academy Ltd has launched The E-file Society: a judgment-free community space to help pros do just that. “The Society allows Willow to share knowledge with our customers, and provides members…
Read MoreWant to elevate your nail art? Award-winning pro unveils memberships for all skill levels
The World’s Star Nail Artist 2023, Katy Pottle, has announced the Sparkle Squad: a membership programme to empower nail artists. “Having worked as a nail tech for over 22 years, I know firsthand the challenges and triumphs that come with mastering nail art, says Katy Pottle. “After winning The World’s…
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Last week, I was transported to a girlie wonderland thanks to the Marylebone branch of Nail’d It. The successful London salon chain sees set-ups in Oxford Street, Belgravia, Battersea, Marylebone and Clapham Junction, all offering a variety of hand and foot treatments in an ultra Instagrammable set-up. The salons pride…
Read MoreAs a nail enthusiast, heading to The Gel Bottle Inc Training Academy in Brighton to take the Gel Polish Beginners course filled me with nerves and a whole lot of excitement – and that’s exactly what I was fortunate enough to experience yesterday. Embarking on the one-day course, I headed…
Read MoreKim Alexis, crystal healer, psychic spiritual medium, hypnotherapist & past life regressionist, reveals why she uses crystals in her hand & foot treatments… When a therapist massages the feet or hands, it feels so good because the physical sensation stimulated by touch sends messages from the skin’s nerve cells to the…
Read MoreAngel Crystals, a UK distributor of Swarovski nail crystals, invited a select group of techs to a fun-filled workshop at which they jazzed up their nails with Swarovski embellishments. Scratch‘s editor-in-chief, Alex, joined me for the trip to Swarovski’s London HQ, at which we were met by Antony Arnold of…
Read MoreWe hear the myth time and time again – ‘Nail enhancements damage the nail’ – but the damage is usually caused by over-filing the natural nail before any nail products have been applied, or by incorrect removal. Over-filing of the natural nail is one of the most common causes of…
Read MoreYesterday, I was invited to Cobella Hair and Beauty Salon in the sumptuous area of Kensington, London, to try the brand new Sienna X Brows range and treatment. Recently, Sienna X revealed its very own brow tint range for techs and therapists to offer to their clients as an add-on to…
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