TECH TALK

The nail shed hull

Hull home nail salon owner: How I prioritise the mental health of clients

By Scratch Staff | 19 April 2025

Lucy Allman, owner of The Nail Shed, shares about the supportive ethos of her East Yorkshire garden salon… In 2021, Lucy Allman was made redundant and welcomed a second child. It was this change in lifestyle and need for flexibility that inspired her to carve a career in the nail…

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Pet-friendly salons: key benefits & important considerations

By Guest Writer | 10 April 2025

Have you ever considered making your salon pet-friendly? A spokesperson for luxury nail salon, Paint Nails London, shares the advantages and what you need to consider. Why did you decide to become a pet-friendly salon? We decided to become a pet-friendly salon because so many of our clients are animal…

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Nail industry siblings

Family affair: Meet 3 sets of siblings finding success in the nail industry

By Rebecca Hitchon | 10 April 2025

Scratch puts the spotlight on brothers and sisters working together in the nail industry… Glitterbels While Annabel Maginnis will likely come to mind when you hear the word ‘Glitterbels’, there is a trio of siblings involved in the brand: Annabel’s husband, Elliott, and his brothers, Mac and Alex. It was…

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Tales from a tech visit to Swarovski HQ

By Katie Barnes | 27 September 2019

Earlier this year, 15 educators, including myself, were honoured to be selected as the first UK and Ireland education team for Swarovski Crystal Beauty Academy. This education team is the first pilot for the global team, led by Marian Newman. We recently had the exciting and exclusive opportunity of being…

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Lola bunny

MANI MONDAY: Lola Bunny

By Sophie Nutt | 23 September 2019

Begin the week the right way with some nail inspiration this mani Monday! Who doesn’t love Lola Bunny? This nail design by @miunailsart at ISLA Berlin is sassy yet super sweet, seeing baby blue hues combine with hand painted art of the fabulous Looney Tunes character, alternative French tips, the…

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WHAT I’M WEARING: Kelly Wells, Beauticle Nails

By Sophie Nutt | 22 September 2019

We want to see what you’re wearing on your nails! Kelly Wells, of Beauticle Nails, wears a mauve foil and glitter design to embrace autumn. “This latest set was inspired by the amazing tech, Laura Easy. I admire every set of nails she creates. With the summer holidays over I…

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Karen brown

#TRENDINGTUESDAY Karen Brown, Sanctuary In The City

By Sophie Nutt | 17 September 2019

We want to see the designs trending at your nail desk! Karen Brown, of Sanctuary In The City, reveals geometric nail designs have been popular with her clients recently. “Geometric has to be my favourite acrylic design! My clients love it as it can be created in so many ways,…

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Aliciatnails

MANI MONDAY: Half print

By Sophie Nutt | 16 September 2019

Begin the week the right way with some nail inspiration this mani Monday! There’s no doubt that cow print has been the trend on everyones nails this summer, including the likes of Kendall Jenner and Ariana Grande championing the design. In this nail look, New York-based editorial nail artist, Alicia…

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Kathleen ryan

WHAT I’M WEARING: Kathleen Ryan, KMR Nails

By Sophie Nutt | 15 September 2019

We want to see what you’re wearing on your nails! Kathleen Ryan, of KMR Nails, wears an opal-effect nail design inspired by a fellow tech. “To create this nail look I used Magpie Beauty Build Me Up Gel in Blush. I mixed the brand’s Trixibelle Flakes with Give Me Strength…

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