TECH TALK

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Ashford beauty salon: how exceptional customer service creates relaxing client experiences

By Lilly Delmage | 15 February 2025

Sarah Webb, owner of Bella’s Little Nail Boutique, takes pride in her standout beauty services, which place an emphasis on the client experience. Working in customer service for over 20 years, Sarah knows how to offer clients an exceptional appointment. She explains: “My clients receive a coffee and biscuits, and…

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Get inspired: Nail pro, Lucy Price-Marshall, shares her journey to dominating the nail industry

By Lilly Delmage | 9 February 2025

Natural nail specialist, OPI educator, salon manager & multi-award winner, Lucy Price-Marshall, shares her career story and how she balances various industry roles… Tell us about your journey into the nail industry… While I was at school, I worked at my mum’s nail salon, Nailspa in Huddersfield, on Saturdays, assisting…

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Scotland home salon: the pro offering a one-stop shop for nails, hair & beauty services

By Lilly Delmage | 8 February 2025

Emma Saunderson, the owner of Angus-based salon, GlamEm, has made a name for herself as a versatile beauty professional, offering an impressive range of beauty treatments from her home salon. Having trained as a nail technician in 2019 with Young Nails, Emma initially worked on a mobile basis. Though as…

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Brillbird Educator Training, Tenerife 2020: Day 6

By Scratch Staff | 21 February 2020

Michelle Brookes, Brillbird educator, reveals the tales from the brand’s trip to Tenerife for educator training… Day 6  I woke bright and early to pack my suitcase, as I was to head to the airport straight after the last training session. I think there were a few sore heads amongst the educators…

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Brillbird Educator Training, Tenerife 2020: Day 5

By Scratch Staff | 20 February 2020

Michelle Brookes, Brillbird educator, reveals the tales from the brand’s trip to Tenerife for educator training… Day 5  Today, educator Galina Kokovikhina from Russia taught us how to create animal art using gel polish. She was an amazing tutor and broke down each step to show us shading, shadowing and placement. I…

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Glass gel nails: Why I love the look & how to create it

By Scratch Staff | 20 February 2020

Nail tech & salon owner, Karen M Brown, shares her creativity and wisdom in a series for Scratch… Based in Scotland, Karen co-owns (with her sister) Sanctuary in the City; two multi-award-winning salon destinations. The duo also owns training academy, NABTA UK, and provides nail and beauty education across the…

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Brillbird Educator Training, Tenerife 2020: Day 4

By Scratch Staff | 19 February 2020

Michelle Brookes, Brillbird educator, reveals the tales from the brand’s trip to Tenerife for educator training… Day 4  Today, we enjoyed training in 3D & 4D techniques courtesy of educator, Karina Frias, using a mix of 3D Forming Gel and builder gels. We started the day by creating a 3D Fairy using…

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Tech Talk: Carly Reilly of Poulton-le-Fylde, Lancashire

By Zoe Wickens | 19 February 2020

Scratch catches up with nail tech, Carly Reilly, to learn more about her industry journey… Carly Reilly has been working in the nail industry since the age of 17. “It’s been nearly 20 years since I became self-employed and I still have just as much passion, if not more, for the…

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Brillbird Educator Training, Tenerife 2020: Day 3

By Scratch Staff | 18 February 2020

Michelle Brookes, Brillbird educator, reveals the tales from the brand’s trip to Tenerife for educator training… Day 3  The education team woke early as today’s itinerary saw plenty of training and exams. Luckily, I’ve been sharing a room with Brillbird UK founder, Liliya Moss, and she’s an early riser, so I have…

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