TECH TALK

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Ashford beauty salon: how exceptional customer service creates relaxing client experiences

By Lilly Delmage | 15 February 2025

Sarah Webb, owner of Bella’s Little Nail Boutique, takes pride in her standout beauty services, which place an emphasis on the client experience. Working in customer service for over 20 years, Sarah knows how to offer clients an exceptional appointment. She explains: “My clients receive a coffee and biscuits, and…

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Get inspired: Nail pro, Lucy Price-Marshall, shares her journey to dominating the nail industry

By Lilly Delmage | 9 February 2025

Natural nail specialist, OPI educator, salon manager & multi-award winner, Lucy Price-Marshall, shares her career story and how she balances various industry roles… Tell us about your journey into the nail industry… While I was at school, I worked at my mum’s nail salon, Nailspa in Huddersfield, on Saturdays, assisting…

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Scotland home salon: the pro offering a one-stop shop for nails, hair & beauty services

By Lilly Delmage | 8 February 2025

Emma Saunderson, the owner of Angus-based salon, GlamEm, has made a name for herself as a versatile beauty professional, offering an impressive range of beauty treatments from her home salon. Having trained as a nail technician in 2019 with Young Nails, Emma initially worked on a mobile basis. Though as…

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Aimee Hamilton Lacquer Lassie Nail Tech

Tech Talk: Lacquer Lassie Aimee Hamilton

By Zoe Wickens | 26 February 2020

Scratch catches up with nail tech, Aimee Hamilton, to learn more about her industry journey… Aimee Hamilton of The Lacquer Lassie initially became interested in nails when she was about 10 or 11 years old, after stumbling across nail art tutorials on YouTube. “I became hooked,” she says. “I didn’t actually…

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#BeKind: why & how you should support fellow nail techs

By Scratch Staff | 26 February 2020

Nail tech & salon owner, Karen M Brown, shares her creativity and wisdom in a series for Scratch… Based in Scotland, Karen co-owns (with her sister) Sanctuary in the City; two multi-award-winning salon destinations. The duo also owns training academy, NABTA UK, and provides nail and beauty education across the UK. Karen co-founded…

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Karen Brown Nails

#TRENDINGTUESDAY Karen Brown, Sanctuary In The City

By Sophie Nutt | 25 February 2020

We want to see the designs trending at your nail desk! Karen Brown, of Sanctuary In The City, reveals Billie Eilish-inspired nails have been popular with her clients recently. “Billie Eilish is the talk of the red carpet at the minute and her current hair colours, as well as her…

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Claire Wheeler Nail Tech

#ManiMonday: Striking crystal nails by Claire Wheeler

By Zoe Wickens | 24 February 2020

Scratch puts the spotlight on a funky crystal-studded nail design and the talented tech behind it… Nail tech Claire Wheeler, owner of home nail business Beauty and the Wish in Essex, has been working in the nail industry for two and a half years. “I have always had an artistic…

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Sarah Hunns Nails

WHAT I’M WEARING: Sarah Hunns, Beauty With Sarah

By Sophie Nutt | 23 February 2020

We want to see what you’re wearing on your nails! Sarah Hunns, of Beauty With Sarah, wears an 80’s print-inspired nail look. “I created these nails using Premier Gel in Strawberry Daiquiri and Black for the base colours. I then used the Lecenté D2 Brush to hand paint the design…

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9 Nail Questions for Pure Nails ambassador, Niamh Hartley

By Kat Hill | 22 February 2020

1.Tell us about your training… I went to college in 2013 to study Beauty Therapy. During the manicure and pedicure sections, I found my love for nails. Once finishing that course, I knew that I needed to do nails; being able to be so creative on such ittle tiny canvas…

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