TECH TALK

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Ashford beauty salon: how exceptional customer service creates relaxing client experiences

By Lilly Delmage | 15 February 2025

Sarah Webb, owner of Bella’s Little Nail Boutique, takes pride in her standout beauty services, which place an emphasis on the client experience. Working in customer service for over 20 years, Sarah knows how to offer clients an exceptional appointment. She explains: “My clients receive a coffee and biscuits, and…

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Get inspired: Nail pro, Lucy Price-Marshall, shares her journey to dominating the nail industry

By Lilly Delmage | 9 February 2025

Natural nail specialist, OPI educator, salon manager & multi-award winner, Lucy Price-Marshall, shares her career story and how she balances various industry roles… Tell us about your journey into the nail industry… While I was at school, I worked at my mum’s nail salon, Nailspa in Huddersfield, on Saturdays, assisting…

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Scotland home salon: the pro offering a one-stop shop for nails, hair & beauty services

By Lilly Delmage | 8 February 2025

Emma Saunderson, the owner of Angus-based salon, GlamEm, has made a name for herself as a versatile beauty professional, offering an impressive range of beauty treatments from her home salon. Having trained as a nail technician in 2019 with Young Nails, Emma initially worked on a mobile basis. Though as…

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TECH TALK: Danny Manchip of Beau’s Beauty Box

By Callie Iley | 21 November 2020

Scratch chats with Danny Manchip of Beau’s Beauty Box about his life as a nail tech and his incredible fundraising efforts.   What is your all time favourite nail product? I’ve got to say Magpie Beauty’s gel paints. I love doing free hand nail art, and their paints are just…

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Jay Jay Revlon addresses the stigma around male grooming

By Sophie Nutt | 19 November 2020

Back in August 2018, Scratch caught up with the founder of Guys That Nail It, Jay Jay Revlon, about his passion for male self-care. Jay Jay strives to change the stigma around male grooming by normalising the language used and actions taken towards men getting nail treatments. “I want to change the…

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#NowTrending: Stunning smoky amethyst nails by Natasha Barker

By Callie Iley | 17 November 2020

Scratch chats with Natasha Barker of Niche Nail Beauty about her passion for education and love for the nail industry, and explores how she created this dazzling amethyst design… I’ve been in the nail industry since 2002. My career  started when I took the CND™ Liquid & Powder Beginner course…

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TECH TALK: Natasha Newton of Nails by Natasha

By Callie Iley | 14 November 2020

Scratch catches up with Natasha Newton of Nails by Natasha about her achievements since featuring in January 2020’s Readers Gallery and what the future holds for her career.   What is it about nails that has you hooked? I’ve always enjoyed playing around with nails from a young age. It…

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The nail business challenges I’ve faced throughout the Covid-19 pandemic

By Guest Writer | 11 November 2020

Hannah Garbett, MD & director of education at Staffordshire Nail Academy, shares an honest account of the business challenges faced during the coronavirus pandemic… Where on earth do I start? This year has been one of immense anxiety and stress along with sheer grit and determination. Our year started with…

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8 ways nail techs can keep motivated during lockdown 2.0

By Guest Writer | 11 November 2020

Tina Bell, head of education at Pure Nails, serves up key ways to keep your creativity flowing and spirits high during lockdown 2.0… Here we are, back in lockdown. Once again, I have packed up my salon, moved my nail desk onto my dining room table and taken over whole…

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