TECH TALK
Ashford beauty salon: how exceptional customer service creates relaxing client experiences
Sarah Webb, owner of Bella’s Little Nail Boutique, takes pride in her standout beauty services, which place an emphasis on the client experience. Working in customer service for over 20 years, Sarah knows how to offer clients an exceptional appointment. She explains: “My clients receive a coffee and biscuits, and…
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Get inspired: Nail pro, Lucy Price-Marshall, shares her journey to dominating the nail industry
Natural nail specialist, OPI educator, salon manager & multi-award winner, Lucy Price-Marshall, shares her career story and how she balances various industry roles… Tell us about your journey into the nail industry… While I was at school, I worked at my mum’s nail salon, Nailspa in Huddersfield, on Saturdays, assisting…
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Scotland home salon: the pro offering a one-stop shop for nails, hair & beauty services
Emma Saunderson, the owner of Angus-based salon, GlamEm, has made a name for herself as a versatile beauty professional, offering an impressive range of beauty treatments from her home salon. Having trained as a nail technician in 2019 with Young Nails, Emma initially worked on a mobile basis. Though as…
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Read the latest issue
Scratch uncovers the things that should never be said to a nail professional… Prepare to hide behind your hands, as KAT HILL gathers up the cringe-worthy comments clients have said before, during and after their nail service “Can you squeeze me in for a mani, pedi, brows and lash lift…
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Jody Zimmerman decided to train as a nail tech when the global pandemic hit, affecting her career in the arts as a musical theatre performer. She explains how she came to the decision to retrain and how she has found the industry so far… “Training as a nail technician is…
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Scratch chats to Stacey Machin of Painted by Stacey about her life as a new nail tech, and how she created this pretty pastel Care Bears design. I qualified as a nail tech in September 2020, and got my certificate in gel polish before the lockdown of the same year.…
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Scratch chats to Ashlie Sellers of Lacquer Love about her future plans and how she created this dreamy opal design. I am a very new nail tech, having only been qualified since December 2019. I had previously attended art school and have a passion for the structure created with…
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Scratch chats with Michaela Phillips of Gelalicious about the most exciting parts of the nail industry and how she sources her inspiration for her nail work… I’ve always had a passion for nails since a young age. I would buy the Boots 17 range nail art pens and practise designs.…
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Scratch chats with Claire Stark of Claire Stark Nails about her career goals and top tips for aspiring techs. What is your all-time favourite nail product? My all-time favourite nail product has got to be my Navy Pro Tools. Who do you admire in the industry? Nail techs I…
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