TECH TALK
Ashford beauty salon: how exceptional customer service creates relaxing client experiences
Sarah Webb, owner of Bella’s Little Nail Boutique, takes pride in her standout beauty services, which place an emphasis on the client experience. Working in customer service for over 20 years, Sarah knows how to offer clients an exceptional appointment. She explains: “My clients receive a coffee and biscuits, and…
Read More
Get inspired: Nail pro, Lucy Price-Marshall, shares her journey to dominating the nail industry
Natural nail specialist, OPI educator, salon manager & multi-award winner, Lucy Price-Marshall, shares her career story and how she balances various industry roles… Tell us about your journey into the nail industry… While I was at school, I worked at my mum’s nail salon, Nailspa in Huddersfield, on Saturdays, assisting…
Read More
Scotland home salon: the pro offering a one-stop shop for nails, hair & beauty services
Emma Saunderson, the owner of Angus-based salon, GlamEm, has made a name for herself as a versatile beauty professional, offering an impressive range of beauty treatments from her home salon. Having trained as a nail technician in 2019 with Young Nails, Emma initially worked on a mobile basis. Though as…
Read More
Read the latest issue
Scratch chats to session nail technician & Scratch Stars Session Stylist of the Year 20/21 finalist, Lauren Michelle Pires, about her work life & the things she loves most about her role… Based in London, Lauren Michelle Pires works as a freelance editorial manicurist. She studied graphic design and photography…
Read More
Tech Time: Who’s That Nail Girl… Julia Sisu Age: 34 years Location: Portsmouth, UK Name of business: Nail Elegance Type of business: Salon Years doing nails: 8 years Trained with: Tatiana Litvinov, E.mi nails, Sergey Lavrukhin, Anita Podoba, Pearl Nails, Brillbird,Tienda lnternational, Tierra Serv, Elle Erre Nails and many nail…
Read More
Scratch chats with Toni Sullivan of Hands On about her hopes for the future, and how she created this beautiful beachy gemstone nail design. I qualified in beauty in 2009. It was when I qualified that I found a strong love for nails. I worked in a local beauty salon,…
Read More
Scratch chats with Rachel Hemmings of Rachel’s Nails & Beauty about her time training as a nail tech and her future plans… Tell us about your training… My adventure started soon after leaving school. I decided to go to college and study level 2 and 3 Beauty Therapy, and qualified…
Read More
Tina Bell, head of education for Pure Nails & owner of Totally Polished Academy, shares advice on finding the right Halo nail system to suit your client’s needs… The pandemic has given us time to perfect what we already knew and learn new skills, but it’s time to refocus on the nail systems…
Read More
We are able to create relationships with customers before, during and after they have booked a visit to our nail business with the power of social media. This allows customers to trust us and become instantly loyal, even before they may have visited. But, there is a downside to social…
Read More