PRODUCTS & TREATMENTS

Nail Order Team Scottish Flag

How a Scottish nail brand is changing the way products are seen in the sector

By Scratch Staff | 19 January 2025

In just five years, husband and wife duo, Chris and Bekka Costello, have grown their nail business in Paisley, Scotland, from 10 humble products to over 350: focusing on everything nail professionals require to offer slick, profitable services. “We started Nail Order while our salon was closed due to the…

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vegan cosmetics

Want to offer vegan manicures in your nail salon? Here’s 20 products to add to your kit

By Lilly Delmage | 18 January 2025

A whopping 25 million people took part in Veganuary in 2024: so have you considered vegan-friendly nail and beauty options in the salon to cater to this burgeoning client base? Gaining a ‘vegan status’ in the beauty sector means a product must not contain animal-derived ingredients or by-products. Click here…

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Lilly Web Newsfeature Lead 1200x800px 73

Revealed: Pedicures are more popular than manicures in the nail salon

By Lilly Delmage | 14 January 2025

Salon, spa, and fitness booking and management software, Vagaro, has released its 2025 Vantage Report, revealing insights into beauty and wellness trends. Pedicures take the lead With 21 million nail salon appointments booked between January and September 2024, pedicures have overtaken manicures in popularity. They accounted for 59% of searches…

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Light Elegance Moody

Embrace emotions through nail colour with 12 gel-based options from Light Elegance

By Lilly Delmage | 16 August 2024

Nail brand, Light Elegance, has unveiled its autumn/winter 2024 Moody nail colour collection, inspired by seasonal colours that evoke feelings of ‘anger, sadness, attitude, love and deep passion’. The collection offers six shades in P+ Gel Polish and ButterCream formulas, as well as six shades in P+ Glitter Gel Polish…

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Nail Tools Brushes

A guide to taking care of your nail tools & brushes

By Scratch Staff | 15 August 2024

They’re the most essential items in your kit bag, so refresh your knowledge on storing, cleaning and maintaining nail tools and brushes… “With all tools, the general rule should be that if you can feel a loss of efficacy or you’re having to change your technique, it’s time to replace…

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Nailkind General Image

Why I love using NailKind nail polish & care products in my mobile business

By Rebecca Hitchon | 11 August 2024

Nail pro, Metta Francis, shares how the NailKind brand has enhanced her award-winning mobile business… With two Scratch Stars Natural Nail Specialist of the Year accolades under her belt, and a place in the awards’ Hall of Fame for winning Mobile Nailist of the Year in 2015, 2017 and 2019,…

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Male Nail Art Black Shirt Nail Artist Manicure

Males & their nails: the rise in colour choices & nail art

By Guest Writer | 11 August 2024

Following backlash team USA sprinter, Noah Lyles, received for sporting nail art in the Paris Olympics men’s 100m final, male manicures are a hot topic. Elaine Watson, global education director at Light Elegance, shares insight into how to tailor your treatments and support their nail needs… I was at the auto…

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Happy Paul Kickstarter Wellbeing

Can you help Happy Paul? Wellness brand seeks support in return for rewards

By Helena Biggs | 8 August 2024

Skincare and bodycare brand, Happy Paul, has launched a Kickstarter campaign to fund the launch of two mood-lifting fragrance blends, aimed at making people smile. The brand was founded by beauty comms director, Paul Gerrard, in September 2021, to support mental health through self-care and a smile. Gerrard, a lifelong…

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Tgb Colour Changing Gels

One swipe ombré: Give in to nail art temptations with The GelBottle Inc’s colour-changing gel polishes

By Lilly Delmage | 7 August 2024

The GelBottle Inc has launched its trio of TGB TEMPtations, featuring three colour-changing gel polishes. Impress clients with a two-for-one manicure, as they watch their full colour nail look transform into a seamlessly blended ombré, when exposed to the light, or dipped into water. The trio comprises Allure, a passionate…

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