PRODUCTS & TREATMENTS
How a Scottish nail brand is changing the way products are seen in the sector
In just five years, husband and wife duo, Chris and Bekka Costello, have grown their nail business in Paisley, Scotland, from 10 humble products to over 350: focusing on everything nail professionals require to offer slick, profitable services. “We started Nail Order while our salon was closed due to the…
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Want to offer vegan manicures in your nail salon? Here’s 20 products to add to your kit
A whopping 25 million people took part in Veganuary in 2024: so have you considered vegan-friendly nail and beauty options in the salon to cater to this burgeoning client base? Gaining a ‘vegan status’ in the beauty sector means a product must not contain animal-derived ingredients or by-products. Click here…
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Revealed: Pedicures are more popular than manicures in the nail salon
Salon, spa, and fitness booking and management software, Vagaro, has released its 2025 Vantage Report, revealing insights into beauty and wellness trends. Pedicures take the lead With 21 million nail salon appointments booked between January and September 2024, pedicures have overtaken manicures in popularity. They accounted for 59% of searches…
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Veganuary: How to tell if your nail & beauty products are vegan-friendly
Are your clients calling for vegan and cruelty-free products? Scratch explores how to tell if your nail and beauty products fit the bill… The global vegan cosmetics market is anticipated to reach $24.79 billion in 2028, according to research by Fortune Business Insights, and a whopping 82% of all new vegan items…
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Willow Academy launches The E-file Society to connect nail techs & boost knowledge
Are you an E-file tech that wants to surround yourself with like-minded E-file users, while boosting your product understanding? Willow Academy Ltd has launched The E-file Society: a judgment-free community space to help pros do just that. “The Society allows Willow to share knowledge with our customers, and provides members…
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The GelBottle Inc expands nail market reach via Aston & Fincher UK
Nail brand, The GelBottle Inc (known as TGB), has launched in Aston & Fincher stores. The partnership between Brighton-based nail colour and care brand, The GelBottle Inc, and family-owned professional hair and beauty distributor, Aston & Fincher, is designed to provide nail technicians across the UK with more ways to…
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16 nail shades in Mocha Mousse: PANTONE’s Colour of the Year 2025
Mocha Mousse, a ‘mellow brown infused with a sensorial and comforting warmth’, is PANTONE’s Colour of the Year 2025. The global colour authority selects a shade each year to aid colour critical decisions for brands and manufacturers. “Underpinned by our desire for everyday pleasures, PANTONE 17-1230 Mocha Mousse expresses a level…
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Winter wonders: Must-have nail colour collections for the 2024 festive season
‘Tis the season of celebrations – and time to embrace joy, sparkle and eye-catching nail effects. From shimmering holiday hues to creative, winter-inspired designs, this season is all about embracing texture and decadent colour. Expect the staple hues to return – we’re talking forest-greens, ribbon reds, glittery golds and striking…
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Improve your focus and aid precise nail styling with Slimline 4™ from The Daylight Company: a sleek, stylish and essential lamp for your nail space. Whether you’re snapping a nailfie for social media or creating intricate art on your client’s fingertips, great lighting is essential. Poor lighting can result in…
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What should pros look for in a nail brand? Products that help to elevate artistry, high-quality education and a passionate team behind-the-scenes are key qualities – and HD Professional Nail Systems ticks every box. Founder, Hazel Dixon’s career stems 18 years and she has an awe-inspiring collection of over 100…
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Adelina Walker, owner of Stoke-on-Trent home salon, Hello Beautiful Nail Bar, has created mini nail desk signs for fellow pros. The Magpie Beauty brand ambassador manufactures the 3D printed products with her husband and notes: “Our mission is simple: to create beautiful, high-quality signs that reflect the unique spirit of…
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The World’s Star Nail Artist 2023, Katy Pottle, has announced the Sparkle Squad: a membership programme to empower nail artists. “Having worked as a nail tech for over 22 years, I know firsthand the challenges and triumphs that come with mastering nail art, says Katy Pottle. “After winning The World’s…
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Los Angeles played host to the 76th Emmy Awards on Sunday (15 September), which recognised excellence in the 2023-2024 television season. American actress, comedian, writer, producer & Emmys nominee, Quinta Brunson – who is known for comedy series, Abbott Elementary, turned heads with an eye-catching manicure, created by Temeka Jackson…
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Adorning nails with 3D elements and embellishments adds dimension to designs, allowing you to transform plain styles into striking looks. Nail stylists offer adhesion and application advice… 1. “Practice wearing embellished designs on your own nails, as this will help you to learn a lot about working with them and…
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