PRODUCTS & TREATMENTS

Sofgel sweet squared

Sweet Squared delivers SOFGEL nail products to UK market

By Rebecca Hitchon | 11 March 2025

USA-based professional nail brand, SOFGEL, has partnered with hair and beauty distributor, Sweet Squared, to bring its soft gel products to the UK market. The brand boasts SOFTIPS PRO™: a range of ultra-thin, flexible and durable full coverage tips in two styles: standard and structured. The tips are available in…

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Mums to be, new & mature mums

Mother’s Day: how to tailor nail treatments to mums-to-be, new & mature mums

By Rebecca Hitchon | 9 March 2025

Mother’s Day offers a chance to boost your treatment offerings to satisfy a range of clients. Let us show you how… Mums-to-be The aches and strains of a pregnancy warrant some well-deserved TLC, so turn your focus to expectant mothers. “Mothers-to-be have a lot to prepare for and depending on…

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Gel vs gel polish nails: What’s the difference?

By Lilly Delmage | 5 March 2025

The gel and gel polish nail systems have notable differences, and serve distinct purposes at the nail desk. Understanding their use and benefits is essential, in order to choose the right product for each client’s nail goals. The science behind gel products In the book: Nail Therapist – A Professional…

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Mavex face masks

Mavex presents single use face masks

By Sophie Nutt | 14 January 2018

Designed for clients to use at home, Mavex reveals three single use face masks for retail purposes; Detox, Radiance or Hydrating. Packed with natural active ingredients, each has a targeted formula to address these specific skin issues. The Instant Detox mask is designed for those with dull, tired skin or…

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New Slixir cream launched to help keep hands & polish in great condition

By Helena Biggs | 14 January 2018

British born and made, SLIXIR, has been designed by its founder, Helen Gilmore, as a hero hand product – helping to ‘care for and extend the wear of any nail polish or nail coating’ as well as hydrate skin and promote anti-ageing. “I knew from speaking to hundreds of women that…

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Evo bio sculpture sophia nicola

Evo by Bio Sculpture releases two new blues

By Sophie Nutt | 13 January 2018

Embrace the January blues – when it comes to nails only, as Bio Sculpture has added two shades of blue to its Evo colour repertoire. Welcome Sophia, a dark ocean shade, and Nicola, a bright sky blue. Add to your colour menu and purchase the shades from www.biosculpture.co.uk

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Lsh fx magnetic lashes

Lash FX unveils magnetic eyelashes for easy application

By Helena Biggs | 13 January 2018

The Eyelash Design Company’s retail lash division, Lash FX, has launched Magnetise Magnetic Eye Lashes for easy application with no mess. The reusable lashes feature a magnet that negates the need for glue, fixing the top and lower lashes to the natural lash for a well blended, enhanced look. The…

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Beautylab black diamond

Give the gift of diamonds with BeautyLab skincare set

By Sophie Nutt | 12 January 2018

BeautyLab has released a luxury Black Diamond Skincare Discovery Set. Combining rare black diamonds, encapsulated white diamonds and anti-ageing peptides, the set aims to instantly illuminate, plump and reduce fine lines and wrinkles while bringing youthfulness to the skin. The set includes black diamond peptide cleanser, energising serum and moisture complex.…

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How to correctly remove nail enhancements that are lifting

By Katie Barnes | 9 January 2018

Salon owner, educator, former Scratch columnist and award-winning nail stylist, Katie Barnes, reveals how to correctly remove enhancements that have lifted What is lifting? Enhancements that lift away from the natural nail show a sign of service breakdown. This can occur with any nail coating but is often more common with L&P and…

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