PRODUCTS & TREATMENTS
Sweet Squared delivers SOFGEL nail products to UK market
USA-based professional nail brand, SOFGEL, has partnered with hair and beauty distributor, Sweet Squared, to bring its soft gel products to the UK market. The brand boasts SOFTIPS PRO™: a range of ultra-thin, flexible and durable full coverage tips in two styles: standard and structured. The tips are available in…
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Mother’s Day: how to tailor nail treatments to mums-to-be, new & mature mums
Mother’s Day offers a chance to boost your treatment offerings to satisfy a range of clients. Let us show you how… Mums-to-be The aches and strains of a pregnancy warrant some well-deserved TLC, so turn your focus to expectant mothers. “Mothers-to-be have a lot to prepare for and depending on…
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Gel vs gel polish nails: What’s the difference?
The gel and gel polish nail systems have notable differences, and serve distinct purposes at the nail desk. Understanding their use and benefits is essential, in order to choose the right product for each client’s nail goals. The science behind gel products In the book: Nail Therapist – A Professional…
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Kim Alexis, crystal healer, psychic spiritual medium, hypnotherapist & past life regressionist, reveals why she uses crystals in her hand & foot treatments… When a therapist massages the feet or hands, it feels so good because the physical sensation stimulated by touch sends messages from the skin’s nerve cells to the…
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OPI sought inspiration from the vibrant, trendsetting city of Tokyo for its spring 2019 nail colour collection. The 12 shades are available in classic lacquer, long-wear Infinite Shine and GelColor formulas and the palette features a variety of colours that ‘evoke the energy and creativity of Tokyo’. “Tokyo is known…
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Pure Nails has launched the Halo Gel Polish Queen Of Hearts nail colour collection; three stunning scarlet hues – perfect for Valentine’s Day. The aptly named Desire, Vixen and Malice shades offer a cat’s eye effect and offer a super glossy finish and strong depth of colour. When applied as…
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Angel Crystals, a UK distributor of Swarovski nail crystals, invited a select group of techs to a fun-filled workshop at which they jazzed up their nails with Swarovski embellishments. Scratch‘s editor-in-chief, Alex, joined me for the trip to Swarovski’s London HQ, at which we were met by Antony Arnold of…
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SumUp and Treatwell have announced a new partnership that will digitisation of the payment process for Treatwell Partners – beauty businesses working with the online beauty and hair booking service. With the partnership, payments can be now taken via the Treatwell Connect app and processed by SumUp. The digitalisation also…
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Bio Sculpture International is marking 30 years in the nail business with the Evo Celebration collection. The eight shades of Evo by Bio Sculpture brush-on gel celebrate eight exceptional Bio Sculpture women. One of the shades has been named René after the brand’s UK distribution founder, René Lipsitz, who sadly passed away…
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