PRODUCTS & TREATMENTS

Nail Order Team Scottish Flag

How a Scottish nail brand is changing the way products are seen in the sector

By Scratch Staff | 19 January 2025

In just five years, husband and wife duo, Chris and Bekka Costello, have grown their nail business in Paisley, Scotland, from 10 humble products to over 350: focusing on everything nail professionals require to offer slick, profitable services. “We started Nail Order while our salon was closed due to the…

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vegan cosmetics

Want to offer vegan manicures in your nail salon? Here’s 20 products to add to your kit

By Lilly Delmage | 18 January 2025

A whopping 25 million people took part in Veganuary in 2024: so have you considered vegan-friendly nail and beauty options in the salon to cater to this burgeoning client base? Gaining a ‘vegan status’ in the beauty sector means a product must not contain animal-derived ingredients or by-products. Click here…

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Lilly Web Newsfeature Lead 1200x800px 73

Revealed: Pedicures are more popular than manicures in the nail salon

By Lilly Delmage | 14 January 2025

Salon, spa, and fitness booking and management software, Vagaro, has released its 2025 Vantage Report, revealing insights into beauty and wellness trends. Pedicures take the lead With 21 million nail salon appointments booked between January and September 2024, pedicures have overtaken manicures in popularity. They accounted for 59% of searches…

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Woman Face Nails Beauty

Veganuary: How to tell if your nail & beauty products are vegan-friendly

By Scratch Staff | 9 January 2025

Are your clients calling for vegan and cruelty-free products? Scratch explores how to tell if your nail and beauty products fit the bill… The global vegan cosmetics market is anticipated to reach $24.79 billion in 2028, according to research by Fortune Business Insights, and a whopping 82% of all new vegan items…

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Willow E File Society Header

Willow Academy launches The E-file Society to connect nail techs & boost knowledge

By Rebecca Hitchon | 17 December 2024

Are you an E-file tech that wants to surround yourself with like-minded E-file users, while boosting your product understanding? Willow Academy Ltd has launched The E-file Society: a judgment-free community space to help pros do just that. “The Society allows Willow to share knowledge with our customers, and provides members…

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Tgb Winter Blog

The GelBottle Inc expands nail market reach via Aston & Fincher UK

By Rebecca Hitchon | 5 December 2024

Nail brand, The GelBottle Inc (known as TGB), has launched in Aston & Fincher stores. The partnership between Brighton-based nail colour and care brand, The GelBottle Inc, and family-owned professional hair and beauty distributor, Aston & Fincher, is designed to provide nail technicians across the UK with more ways to…

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Pantone Coty Mocha Mousse 2025

16 nail shades in Mocha Mousse: PANTONE’s Colour of the Year 2025

By Helena Biggs | 5 December 2024

Mocha Mousse, a ‘mellow brown infused with a sensorial and comforting warmth’, is PANTONE’s Colour of the Year 2025. The global colour authority selects a shade each year to aid colour critical decisions for brands and manufacturers. “Underpinned by our desire for everyday pleasures, PANTONE 17-1230 Mocha Mousse expresses a level…

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Winter Nails Canva Blue Silver Snowflake

Winter wonders: Must-have nail colour collections for the 2024 festive season

By Lilly Delmage | 20 November 2024

‘Tis the season of celebrations – and time to embrace joy, sparkle and eye-catching nail effects. From shimmering holiday hues to creative, winter-inspired designs, this season is all about embracing texture and decadent colour. Expect the staple hues to return – we’re talking forest-greens, ribbon reds, glittery golds and striking…

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Rem Brand Spotlight Nailympia London

Seeking a high-quality, innovative & eco-conscious salon furniture brand? Meet REM UK

By Alex Fox | 8 October 2024

For over a century, REM UK has been at the forefront of developing salon furniture and equipment, playing a pivotal role in shaping the salon industry’s products and work environments. From its humble beginnings in 1918 with the pioneering work of Eugene Suter, REM has continuously evolved and transformed to…

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Monika Ferreira Halloween

15 spooktacular accessories you need for your nail salon this Halloween

By Helena Biggs | 7 October 2024

As the autumn season takes hold and the nights grow longer, it’s time to show off your dark side and embrace Halloween in the nail space. Get clients in the spirit of the season by decorating your desk with themed products and retailing items that a fitting for glamorous gothic…

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E File Bits Kb Blog

What’s the difference between diamond, carbide & silicone E-file bits? A nail expert explains

By Katie Barnes | 4 October 2024

E-file bits are made from different materials, come in different shapes, sizes and styles and have different purposes and benefits, says Katie Clark, award-winning nail tech & founder of Katie Barnes Tool Range & Education. There are some bits which must only be used for certain techniques, otherwise it is…

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Tgb Salon Essentials And Ebits

Need to stock up on nail salon essentials? The GelBottle Inc has you covered

By Lilly Delmage | 4 October 2024

The GelBottle Inc has unveiled its Salon Essentials collection, a range of professional-grade products to assist the daily needs of nail pros. The brand has also welcomed the addition of ProBits to its portfolio:a selection of E-file bits and accessories for enhanced accuracy and ease of filing. Salon Essentials Over…

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Umia Nailympia Sponsor Spotlight

This brand uses AI to apply techs’ designs to nails & pays them for their art

By Scratch Staff | 3 October 2024

Would you like to reap financial rewards from your nail concepts, and perform and showcase nail artistry at speed? Meet Umia: the Canadian creator of a fully automated artificial intelligence (AI) manicure studio, which has gained global recognition since its soft launch two months ago and allows intricate patterns to…

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Opi X Wicked

OPI collaborates with Wicked movie on bewitching nail colour collection

By Rebecca Hitchon | 1 October 2024

Nail enthusiasts can choose from 21 spellbinding nail colours in the OPI x Wicked collection, released for the holiday season. Inspired by the Universal Pictures’ musical movie, Wicked – in cinemas 22 November, the collection features 12 colour-matched shades in OPI Nail Lacquer and the reformulated GelColor formula, featuring Intelli-Gel…

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