PRODUCTS & TREATMENTS

Sofgel sweet squared

Sweet Squared delivers SOFGEL nail products to UK market

By Rebecca Hitchon | 11 March 2025

USA-based professional nail brand, SOFGEL, has partnered with hair and beauty distributor, Sweet Squared, to bring its soft gel products to the UK market. The brand boasts SOFTIPS PRO™: a range of ultra-thin, flexible and durable full coverage tips in two styles: standard and structured. The tips are available in…

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Mums to be, new & mature mums

Mother’s Day: how to tailor nail treatments to mums-to-be, new & mature mums

By Rebecca Hitchon | 9 March 2025

Mother’s Day offers a chance to boost your treatment offerings to satisfy a range of clients. Let us show you how… Mums-to-be The aches and strains of a pregnancy warrant some well-deserved TLC, so turn your focus to expectant mothers. “Mothers-to-be have a lot to prepare for and depending on…

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Gel vs gel polish nails: What’s the difference?

By Lilly Delmage | 5 March 2025

The gel and gel polish nail systems have notable differences, and serve distinct purposes at the nail desk. Understanding their use and benefits is essential, in order to choose the right product for each client’s nail goals. The science behind gel products In the book: Nail Therapist – A Professional…

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Akentz luxio tropico

Offer a taste of the tropics with new Akzentz nail colour collection

By Helena Biggs | 22 April 2019

Akentz has launched the Tropico nail colour collection for spring/summer; six new shades in the Luxio soak-off gel polish formula. Available to buy individually in 15ml bottle sizes or as a complete limited edition Luxio Mini collection, the shades include mustard-yellow Dauntless, bold purple Vivacious and dusky pink Daintiest. The…

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Royalty collection copy

Create majestic nail looks with HD Professional Acrylic Royalty collection

By Sophie Nutt | 19 April 2019

HD Professional Nail Systems has revealed its Acrylic Royalty collection. A collection of eight highly pigmented shades of purple, violet and indigo acrylic and glitter powders, the range is designed to create velvety smooth enhancements. The Royalty collection includes: Princess Eminence Knight Palace Regal Throne Tiara Majestic Shop the collection…

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Nsi polish pro not you

NSI reveals 6 pastel shades in spring nail colour collection

By Helena Biggs | 19 April 2019

NSI’s spring nail colour collection features six creamy pastel hues in the Polish Pro formula. ‘It’s Not You, It’s Me’ includes the likes of turquoise Better Fish In The Sea and dusky lilac I Kept The Ring, which can be mixed to create custom shades for clients. Use alone or…

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Salon services beauty bag 2019

Claim your free Beauty Bag from Sally Salon Services

By Kat Hill | 19 April 2019

Until 30 April 2019, retail and trade customers at Sally Salon Services will receive a free Beauty Bag brimming with the latest beauty goodies when spending £50 or more on beauty products in-store or online. Worth £70 and loaded with 11 products, the complementary Beauty Bag sees: China Glaze Nail…

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Erica turley academy

The journey to opening my first nail academy – Part 2

By Erica Turley | 17 April 2019

Location, location, location! So what’s the address of my new academy? 5 Radford Street, Stone, Staffordshire! Yes, I can finally let people know where the academy is, as work on the premises starts this Sunday. I’m so fortunate to have a place on the main ring road on the high…

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Bio sculpture nailbuff

NailBuff app adds Bio Sculpture shades to ease client decisions

By Helena Biggs | 15 April 2019

Bio Sculpture has launched on NailBuff, an iPhone app that helps users discover over 2000 nail polish and gel shades. Using a smartphone camera, a saved photo, or the app’s touch technology, colour options from a variety of brands can be viewed and an online record of preferred varnish and…

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