PRODUCTS & TREATMENTS

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Bexy Glow unveils Bexy Build builder gel at star-studded launch event

By Scratch Staff | 14 March 2025

Paige Chohan and Becky Willett, founders of nail brand, Bexy Glow, hosted an event in Cheshire to launch Bexy Glow Bexy Build: a builder gel designed to offer strength, flexibility and long-lasting wear. Guests gathered at The Colony, Wilmslow on 5 March to learn about the product, which is described as a…

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Sofgel sweet squared

Sweet Squared delivers SOFGEL nail products to UK market

By Rebecca Hitchon | 11 March 2025

USA-based professional nail brand, SOFGEL, has partnered with hair and beauty distributor, Sweet Squared, to bring its soft gel products to the UK market. The brand boasts SOFTIPS PRO™: a range of ultra-thin, flexible and durable full coverage tips in two styles: standard and structured. The tips are available in…

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Mums to be, new & mature mums

Mother’s Day: how to tailor nail treatments to mums-to-be, new & mature mums

By Rebecca Hitchon | 9 March 2025

Mother’s Day offers a chance to boost your treatment offerings to satisfy a range of clients. Let us show you how… Mums-to-be The aches and strains of a pregnancy warrant some well-deserved TLC, so turn your focus to expectant mothers. “Mothers-to-be have a lot to prepare for and depending on…

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Vu nail systems gel ato gel polish pastel sherberts

Indulge clients with Vu Nail Systems Pastel Sherbets gel polish collection

By Kat Hill | 10 June 2020

Vu Nail Systems has expanded its Gel-ato Gel Polish range with the new Pastel Sherbets collection. Ideal for clients seeking softer pastel nail hues for the summer, the six new shades were inspired by sweet treats. Boasting a colourful finish that can be used with all the other systems in…

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Light elegance come on over kit

Learn about Light Elegance Hard Gel with handy ‘Come On Over’ kit

By Helena Biggs | 10 June 2020

Nailists trained to apply enhancements can learn more about Light Elegance Hard Gels with the handy ‘Come On Over Kit‘, which simplifies the line of LE Hard Gels. Ideal for new customers, it provides product suggestions and videos for natural nail manicures, glitter gel overlays and extensions.  The kit offers…

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Saint nails diamond range

Dazzle clients with Diamond Gel from Saint Nails

By Scratch Staff | 9 June 2020

Add eye-catching sparkle to nails with the Diamond Gel range from Saint Nails. Each of the 18 dazzling shades is available in a 5ml stackable pot with brush and has a high viscosity for superior glitz and shine. Shades include the golden Distinct, blue toned Regal and pretty pink Class.…

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Bio sculpture claire aggarwal

What it takes to be a Bio Sculpture Gel brand mentor

By Scratch Staff | 9 June 2020

Nail colour and care brand, Bio Sculpture, has appointed 21 mentors to represent the brand in the UK and serve up inspiration, advice and techniques for fellow pros and those interested in using the products. Originating from South Africa, Bio Sculpture has been creating quality gel nail products for over…

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Telle moi

Behind the Brand: Meet Natel Allen, founder of Télle Moi

By Helena Biggs | 7 June 2020

Natel Allen is a woman with a mission: to launch lacquer shades that cater to and flatter every individual. She launched indie nail polish brand, Télle Moi, in April 2019 with four nude nail polishes – and has since expanded the range to 24 glossy, quick-drying hues. “The name Télle…

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Luxe gel blossom charm

Enchant with Luxe Gel Professional’s Blossom Charm gel polish collection

By Kat Hill | 6 June 2020

Intrigue clients with Luxe Gel Professional’s Blossom Charm collection of gel polishes. Featuring a variety of finishes, the romantic collection sees nine new delicate gel polish shades. The collection sees: Anemone, a white gel polish with shell-pink undertone. Iris, a fresh pale purple hue with magical shimmer. Isabella, a gorgeous deep red.…

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