PRODUCTS & TREATMENTS

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Bexy Glow unveils Bexy Build builder gel at star-studded launch event

By Scratch Staff | 14 March 2025

Paige Chohan and Becky Willett, founders of nail brand, Bexy Glow, hosted an event in Cheshire to launch Bexy Glow Bexy Build: a builder gel designed to offer strength, flexibility and long-lasting wear. Guests gathered at The Colony, Wilmslow on 5 March to learn about the product, which is described as a…

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Sofgel sweet squared

Sweet Squared delivers SOFGEL nail products to UK market

By Rebecca Hitchon | 11 March 2025

USA-based professional nail brand, SOFGEL, has partnered with hair and beauty distributor, Sweet Squared, to bring its soft gel products to the UK market. The brand boasts SOFTIPS PRO™: a range of ultra-thin, flexible and durable full coverage tips in two styles: standard and structured. The tips are available in…

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Mums to be, new & mature mums

Mother’s Day: how to tailor nail treatments to mums-to-be, new & mature mums

By Rebecca Hitchon | 9 March 2025

Mother’s Day offers a chance to boost your treatment offerings to satisfy a range of clients. Let us show you how… Mums-to-be The aches and strains of a pregnancy warrant some well-deserved TLC, so turn your focus to expectant mothers. “Mothers-to-be have a lot to prepare for and depending on…

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Why collaboration is key in the nail industry

By Sophie Nutt | 12 July 2020

Tracey Lee, international nail artist & educator, reveals how Beauty2trs is celebrating it’s first birthday with a ‘birthday bash’ online class… How awesome it was to celebrate the first year of Beauty2trs with a class that epitomises the idea behind the platform – collaboration! When Beauty2trs started, the idea was to…

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Bring summer heat to fingers with Jessica Nails Cabana Bay collection

By Sophie Nutt | 11 July 2020

Jessica Nails has launched the Cabana Bay collection for summer. The six-piece collection comprises rich cremes and playful shimmers inspired by tantalising summer destinations and favourite holiday moments. The Jessica Cabana Bay collection includes: Lava Flow Bahama Mama Alotta Colada Grape Escape Tini Bikini Caribbean Cooler The range is available…

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Cuccio sorbet

Brighten your nail colour range with the Cuccio Rainbow Sorbet collection

By Sophie Nutt | 10 July 2020

Cuccio has launched its Rainbow Sorbet collection, bursting with a mix of vibrant and pastel shades for summer. Featuring eight creamy tones, the collection includes: Punch Sorbet Dragon Fruit Sorbet Cotton Candy Sorbet Lavender Sorbet Blueberry Sorbet Mint Sorbet Pistachio Sorbet Peach Sorbet Available in Cuccio Veneer (gel polish) and…

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My crowd safe

PPE kits launched to ensure safe return to work for salon staff

By Alex Fox | 10 July 2020

As nail and beauty salons have been given the green light to re-open on Monday (13 July), it is imperative that the salon – and its staff – are completely ready to safely welcome back clients. Make your salon Covid-secure Government guidance for those working in ‘close contact services’, which…

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Magpie pretty in pink

Perfect pink nail looks with Magpie Beauty Gel Colour collection

By Sophie Nutt | 9 July 2020

Magpie Beauty has launched its latest Gel Colour collection, Pretty In Pink. Comprising a stunning selection of five cover pinks, shimmer pinks and full coverage pinks, the classic collection features a pink shade to suit every client. The Pretty In Pink collection includes: Forget Mia Not – nude cover Calla…

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Serene dreams

Promote calm in your salon or spa with soundtrack from Stuart Jones

By Alex Fox | 8 July 2020

Stuart Jones has released his latest salon and spa wellbeing album, Serene Dreams. The album offers nearly 60 minutes of calming, beautiful melodies, affording lush orchestral arrangements topped with a creamy layer of soufflé piano. With titles such as ‘A Breath of Fresh Air’, ‘The Playful You’ and ‘The Ripple…

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