THE LATEST NEWS & FEATURES
Scratch Stars Award-winning nail salon owner: competition benefits & advice
Natasha Barker, owner of Scratch Stars Nail Salon of Year 2024, Niche Nails & Beauty, reveals advice for succeeding in the competition. The 2024 awards were not the salon’s first entry into the competition. Natasha explains: “I had entered the awards previously on behalf of the salon, and we had…
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‘Four figure focus’ method seeks to help beauty pros boost earnings
Beauty business and mindset coach, Zaara King, shares details of ‘The Four Figure Focus’, a membership programme to help beauty business owners earn four figures a week, while working part-time hours. “Ideal for professionals with visions of freedom, efficiency and creativity, the programme offers its members tailored support, plus community…
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The Great British Beauty Clean Up: What is the initiative set to tackle industry waste?
Launching in March 2025, the campaign by the Sustainable Beauty Coalition (SBC) will bring together beauty brands and retailers to significantly reduce sector waste. The SBC was formed by the British Beauty Council (BBCo) in 2021 and will launch The Great British Beauty Clean Up during Waste Week (3-9 March).…
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Quirky Hong Kong-based blogger, Taylor R, has revealed a green-fingered approach to her brow grooming. In an effort to add some greenery to her routine, Taylor created this look by first waxing her brows to create a brushed-up look, before adding a green tinge with a Jeffree Star Cosmetics’ liquid…
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Theresa Cientanni, marketing expert and founder of My Social Salon, reveals why Instagram is great for your nail business. Instagram is a big buzzword in the social media realm. The platform is growing fast and currently has over 800 million active users. It’s creative and it’s powerful – and it’s…
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Begin the week the right way with some nail inspiration this mani Monday! A new trend has caught our attention here at Scratch HQ and that is the ‘candy ball’ (also know as ‘bubble flower’) technique – seeing what appears to be a 3D flower encapsulated in a glass ball. Elegant and…
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The Nail Guru’s, a Facebook nail art collective, has announced the winners of its Mad Hatter-themed nail art competition. Over 20 entries were received across two categories; extended nails and natural nails, with a masters (qualified for 3+ years) and beginners division (less than 3 years) in each. The judges, Katie…
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We want to see what you’re wearing on your nails! Hannah Leahy, of Too Glam To Give A Damn, was inspired by a ceramicist on Instagram when creating her current nail look. “To create this design, I used the Magpie Beauty gel colour system. The original design was actually cream…
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Offer speedy, strong enhancements with NSI’s Simplicité PolyDip system; a range that features a multitude of shades to suit all clients. Techs already familiar with the system can enrol on a conversion course for free when purchasing either the Simplicité Sampler Kit (featuring Prep, Bond, PolyBase, Seal and Pink Silk) or Simplicité PolyDip…
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