THE LATEST NEWS & FEATURES

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Interested in entering Nailympia Competitions? Webinar dives into its 2025 direction

By Scratch Staff | 8 February 2025

Are you keen to learn more about Nailympia Competitions? Buddy Sims, learning experience (LX) specialist for hair & beauty education platform, Pivot Point International, hosted a webinar with Alex Fox, global director of Nailympia Competitions, and seasoned judge & nail expert, Vitaly Solomonoff, which is available to watch back here.…

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Scotland home salon: the pro offering a one-stop shop for nails, hair & beauty services

By Lilly Delmage | 8 February 2025

Emma Saunderson, the owner of Angus-based salon, GlamEm, has made a name for herself as a versatile beauty professional, offering an impressive range of beauty treatments from her home salon. Having trained as a nail technician in 2019 with Young Nails, Emma initially worked on a mobile basis. Though as…

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50 chrome Valentine’s Day nail art ideas you’ll fall for

By Scratch Staff | 8 February 2025

From glazed donut finishes to striking shiny details, chrome nails aren’t going anywhere – and especially not for Valentine’s Day. Get inspired with our roundup of romantic chrome nail looks below…

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Eve Taylor Dame

Skincare mogul, Eve Taylor, awarded Damehood for contributions to business

By Helena Biggs | 20 June 2024

Eve Taylor, founder of Eve Taylor London, has been appointed a Dame Commander of the Order of the British Empire (DBE) in the King’s Birthday Honours List. This accolade recognises her contributions to business in the aromatherapy and skincare industry. She founded Eve Taylor London in 1968, combining aromatherapy principles…

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Greenwashing

A guide to greenwashing & what to do if you spot it in the beauty industry

By Rebecca Hitchon | 19 June 2024

While public interest in and understanding of eco purchasing choices has increased dramatically in recent years, buying a product that is sustainable isn’t as straightforward as it may seem. “Consumers expect sustainability and corporate responsibility to be a given, not a differentiating factor. However, I think this is a key…

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The Manicure Company Good Vibes Gel Polish Summer 2024

Share Good Vibes Only with The Manicure Company’s 6 vibrant summer gel polishes

By Helena Biggs | 19 June 2024

The bold, carefree spirit of the 1960’s has inspired The Manicure Company’s summer 2024 nail colour collection, Good Vibes Only. The six vibrant shades serve up a celebration of empowerment, positivity and unrestrained joy, and are perfect eye-catching hues for festival manis and poolside pedis. A spokesperson from The Manicure…

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Debbie Mcgee Debbie Arnold Tv Beauty Investigates

Celebrities investigate beauty trends & treatments for TV series

By Helena Biggs | 18 June 2024

Entertainer & radio presenter, Debbie McGee, has teamed up with actress & producer, Debbie Arnold, to explore beauty treatment and wellbeing trends for a TV show, titled Beauty Investigates. Airing on Sky 186, Ayzat online and YouTube, the stars are joined by singer, Dee Anderson of Thunderbirds fame, and actress,…

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Social Media Happy Response

9 tips to make your beauty business stand out on social media

By Guest Writer | 18 June 2024

Avril Kealy, digital content strategist at salon software provider, Phorest, shares social media marketing advice… Despite most of us scrolling on social media every day, harnessing its power for your business can be a daunting challenge. Did you know that a massive 93% of small business owners report that they struggle…

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Nailchemy Moonlit Cove

Nailchemy unveils 6 shimmering nail shades inspired by Cornish beaches

By Rebecca Hitchon | 18 June 2024

Somerset-based professional nail brand, Nailchemy, has launched the Moonlit Cove collection of FX Gel Polishes. The Trading Standards approved brand was inspired by the beauty of Cornish beaches for the collection, naming the six subtly shimmering nude shades after coastal locations. The Moonlit Cove collection features Carbis, Fistral, Praa, Lamorna, Tintagel…

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