THE LATEST NEWS & FEATURES

Greek Goddess Nails

Greek goddess nails & 9 other nail trends set to dominate 2025

By Rebecca Hitchon | 12 January 2025

Beauty brand, Beauty Pie, has analysed TikTok, Instagram, Google search and YouGov data to uncover beauty trends to expect in 2025. It predicts the top 10 nail trends of the year to be: Duck shape nails (+463% rise in interest) Hibiscus nails (+303%) – Click for a hibiscus step-by-step by…

Read More
Katie Barnes Canva Allergy

Home gel kit dangers & 6 ways to prevent allergies at the nail desk

By Katie Barnes | 11 January 2025

Many people turned to DIY nail kits during the coronavirus lockdown. They may have been visiting a nail pro for months, years or even decades – before suddenly, the luxury of a nail appointment was gone, and some saw a solution in home application of gel polish. DIY home kits…

Read More
Lilly Web Newsfeature Lead 1200x800px 70

Self-employment help for nail techs: registration & tax essentials

By Lilly Delmage | 11 January 2025

Are you keen to take the leap into self-employment? Here’s a guide to the registration and tax essentials you need to know… For nail technicians working in salons who seek greater control over their careers, self-employment often feels like a natural next step. It offers professional and creative freedom, aiding…

Read More
Ai Richard Mccabe Piece

AI is changing the beauty salon game: here’s how it can help you stay ahead

By Guest Writer | 10 January 2025

Richard McCabe, aka the Lifestyle Salon Coach, shares how artificial intelligence can benefit your beauty business… Love it or hate it, AI is changing how businesses work – and that includes salons. Just like past tech revolutions, if you jump on board early, you’re more likely to come out on…

Read More
Lilly Web Newsfeature Lead 1200x800px 67

Revealed: the 10 UK cities offering the best ‘value for money’ manicures

By Lilly Delmage | 9 January 2025

Research by Capital on Tap has revealed the UK’s hotspots for ‘high-quality yet low cost’ nail services. Credit card and spend management platform for small businesses, Capital on Tap, has compiled The UK Beauty Report, analysing the cities that offer the best value for money in terms of self-care services.…

Read More
vegan cosmetics

Veganuary: How to tell if your nail & beauty products are vegan-friendly

By Scratch Staff | 9 January 2025

Are your clients calling for vegan and cruelty-free products? Scratch explores how to tell if your nail and beauty products fit the bill… The global vegan cosmetics market is anticipated to reach $24.79 billion in 2028, according to research by Fortune Business Insights, and a whopping 82% of all new vegan items…

Read More
Sammy Macdonald Victoria Beckham Nails

Get to know the Scottish nail stylist who led nail looks for Victoria Beckham

By Helena Biggs | 8 January 2025

In Sammy Mac’s two decades in the nail industry, she’s won numerous awards, opened a thriving nail salon chain and led multiple teams backstage at Fashion Week events. So what’s left on the career tick list for this Scottish nail pro? “Leading the nail team for the 2024 Victoria Beckham…

Read More
Green Nails

50+ green nail designs that are trending right now

By Scratch Staff | 8 January 2025

Green nails have been dominating our Instagram feeds, and show no signs of going anywhere anytime soon! Check out our roundup of trending designs below…

Read More
Salon In The Spotlight Laura Lou Treatments

Salon in the Spotlight: Laura Lou Treatments, Osmaston, Derbyshire

By Scratch Staff | 30 May 2024

Aesthetics practitioner & beauty therapist, Laura Louise Higgins, welcomes us into her pretty pink garden salon, Laura Lou Treatments… Laura Louise Higgins undertook her nail training with a vision to offer intimate one-to-one appointments, where clients could always feel welcome and not rushed. She launched her nail business from her…

Read More
Salon System Lashes Relaunch

Salon System celebrates rebrand of lash category with masterclass & showcase

By Rebecca Hitchon | 29 May 2024

Professional beauty brand, Salon System, has unveiled its new look lash product category and marked the rebrand with a day of education and evening showcase. The brand’s lash category includes Lash Extensions, Strip Lashes and Individual Lashes, and its rebrand follows market research with professionals. “We have launched 11 new…

Read More
Studex National Piercing Day 2024

Studex hits the road to mark National Piercing Day

By Helena Biggs | 29 May 2024

Piercing training and product provider, Studex, marked National Piercing Day on 16 May by visiting 32 customers across the UK and sharing steps for success. The Studex head office team and regional trainers visited piercing partners from Hereford to Heswell, sharing promotional ideas, social media graphics and offering advice on…

Read More
Aceso Client Kit

Suffering from nail separation? ACESO™ system delivers targeted results for picture-perfect nails

By Helena Biggs | 28 May 2024

Are you or your clients suffering from nail separation? From the creators of IBX & Dadi’Oil comes ACESO™, a system that delivers targeted relief and support through the nail plate and onto the nail bed. Famous Names made significant waves in the sector with the launch of IBX: a strengthening…

Read More
Leila Monroy Character Nail Art

How to master character nail art

By Rebecca Hitchon | 28 May 2024

If you or your clients are film fans, cosplay crazy, Disney holiday-goers or simply love sentimental or seasonal nail art, bring your favourite characters to life on nails with expert advice… Beginner level “Simple colour palette characters, like Mickey Mouse or Betty Boop, are great for beginners to create,” notes…

Read More
Tiktok General Pic

TikTok’s tips to get your beauty business noticed on the social media app

By Rebecca Hitchon | 28 May 2024

TikTok has unveiled the TikTok Beauty Playbook 2024, containing marketing advice and industry insights for SMEs (small to medium-sized enterprises). It reveals that relative to other platforms, TikTok users spend 25% more time viewing ads on the app, are 1.4x more likely to buy a product they saw on TikTok, and…

Read More