THE LATEST NEWS & FEATURES

Sophie Pritchard Creative Claws Tech Talk

Meet the Anglesey nail pro transforming trainers using nail art products

By Rebecca Hitchon | 4 February 2025

“Nail art techniques can be applied in a variety of ways: from customising trainers to dolls, jewellery and even tip jars,” shares Sophie Pritchard, founder of Creative Claws salon and training academy. The North Wales-based nail tech was first encouraged by her husband to transfer her nail art skills to…

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Valentine's French Header 24

45 Valentine’s French manicures you’ll fall in love with

By Scratch Staff | 4 February 2025

Opt for a romantic twist on the classic French, complete with red, pink and plenty of hearts for Valentine’s Day. Check out our roundup of chic designs below…

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Nail Competition Ssas24

Top reasons to enter nail competitions & expert tips for success

By Guest Writer | 3 February 2025

Esteemed beauty business expert & CEO of PHAB Service Stars, Nergish Wadia-Austin, shares advice for budding nail competitors… The nail industry is vibrant, with competitions like the Scratch Stars Awards and Nailympia showcasing the best in creativity and artistry. Prestigious events like these are essential for any nail technician wishing…

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Cnd Vinylux Two In One

CND™ introduces VINYLUX™ Two-in-One nail colour applicators

By Zoe Wickens | 1 February 2020

Ideal for mobile techs and on-the-go touch ups, CND™ has released VINYLUX™ Two-in-One nail colour applicators. On one end is a base and colour polish and on the other is CND™‘s fast-drying Long Wear Topcoat, which features ProLight Technology to prevent yellowing. Colours include Negligee, a sheer baby pink; Field…

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Katie Barnes Scratch Stars 2

How to write a winning competition entry

By Katie Barnes | 1 February 2020

With the Scratch Stars Awards 2020 open for entry from 1-28 February, multi-winner, Katie Barnes, reveals her tips for a winning entry… Preparation is one of the key elements to success. Are you looking at entering the Scratch Star Awards this year? In this blog, I share my top tips…

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Nails

How to correctly store gel nail products

By Kat Hill | 1 February 2020

To keep your kit working at an optimum level, it is vital your gel-based products are stored correctly. Read on to refresh your knowledge… “The manufacturer’s advice and guidance should be adhered to,” explains Tina Bell of Pure Nails. “Follow its advice looking after your products as this will ensure…

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Halo First Bloom

Halo Gel Polish unveils spring nail colour collection

By Helena Biggs | 31 January 2020

Pure Nails has welcomed six new shades to its Halo Gel Polish collection for springtime mani/pedis. The creamy pastel hues in the First Bloom collection are inspired by popular flowers, and include the soft yellow Primrose and pale pink Rosehip, alongside minty Wild Fern and mauve Wisteria. Halo Gel Polish…

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Sienna X Skincare Launch

Natural skincare with Sienna X

By Zoe Wickens | 31 January 2020

To celebrate the launch of Sienna X‘s skincare range, Sophie and I headed to Mortimer House Loft & Gallery, an upmarket venue in London. The brand new capsule skincare collection consists of 11 products, including cleansers, facial oils and a glycolic and fruit acid chemical peel ideal for signature in-salon…

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Untitled Design

Britney Tokyo on working with A-List celebrities

By Sophie Nutt | 31 January 2020

Hello! I’m Britney Tokyo, I began my career as a manicurist in a nail salon, which was around the same time as I started my Instagram account on which I posted photos of the nail art I was creating every day. At that time, nail art definitely wasn’t as popular as it…

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