THE LATEST NEWS & FEATURES

Greek Goddess Nails

Greek goddess nails & 9 other nail trends set to dominate 2025

By Rebecca Hitchon | 12 January 2025

Beauty brand, Beauty Pie, has analysed TikTok, Instagram, Google search and YouGov data to uncover beauty trends to expect in 2025. It predicts the top 10 nail trends of the year to be: Duck shape nails (+463% rise in interest) Hibiscus nails (+303%) – Click for a hibiscus step-by-step by…

Read More
Katie Barnes Canva Allergy

Home gel kit dangers & 6 ways to prevent allergies at the nail desk

By Katie Barnes | 11 January 2025

Many people turned to DIY nail kits during the coronavirus lockdown. They may have been visiting a nail pro for months, years or even decades – before suddenly, the luxury of a nail appointment was gone, and some saw a solution in home application of gel polish. DIY home kits…

Read More
Lilly Web Newsfeature Lead 1200x800px 70

Self-employment help for nail techs: registration & tax essentials

By Lilly Delmage | 11 January 2025

Are you keen to take the leap into self-employment? Here’s a guide to the registration and tax essentials you need to know… For nail technicians working in salons who seek greater control over their careers, self-employment often feels like a natural next step. It offers professional and creative freedom, aiding…

Read More
Ai Richard Mccabe Piece

AI is changing the beauty salon game: here’s how it can help you stay ahead

By Guest Writer | 10 January 2025

Richard McCabe, aka the Lifestyle Salon Coach, shares how artificial intelligence can benefit your beauty business… Love it or hate it, AI is changing how businesses work – and that includes salons. Just like past tech revolutions, if you jump on board early, you’re more likely to come out on…

Read More
Lilly Web Newsfeature Lead 1200x800px 67

Revealed: the 10 UK cities offering the best value for money manicures

By Lilly Delmage | 9 January 2025

Research by Capital on Tap has revealed the UK’s hotspots for ‘high-quality yet low cost’ nail services. Credit card and spend management platform for small businesses, Capital on Tap, has compiled The UK Beauty Report, analysing the cities that offer the best value for money in terms of self-care services.…

Read More
vegan cosmetics

Veganuary: How to tell if your nail & beauty products are vegan-friendly

By Scratch Staff | 9 January 2025

Are your clients calling for vegan and cruelty-free products? Scratch explores how to tell if your nail and beauty products fit the bill… The global vegan cosmetics market is anticipated to reach $24.79 billion in 2028, according to research by Fortune Business Insights, and a whopping 82% of all new vegan items…

Read More
Sammy Macdonald Victoria Beckham Nails

Get to know the Scottish nail stylist who led nail looks for Victoria Beckham

By Helena Biggs | 8 January 2025

In Sammy Mac’s two decades in the nail industry, she’s won numerous awards, opened a thriving nail salon chain and led multiple teams backstage at Fashion Week events. So what’s left on the career tick list for this Scottish nail pro? “Leading the nail team for the 2024 Victoria Beckham…

Read More
Green Nails

50+ green nail designs that are trending right now

By Scratch Staff | 8 January 2025

Green nails have been dominating our Instagram feeds, and show no signs of going anywhere anytime soon! Check out our roundup of trending designs below…

Read More
Happy Nail Tech Client

How to create a loyal nail client base

By Guest Writer | 24 July 2024

Elaine Watson, global education director at Light Elegance, shares top tips to create a thriving nail business… Do you ever feel like you’re constantly hustling to find new clients, only to see them disappear faster than a rogue rhinestone after a wild night out? Don’t worry, you’re not alone. Building…

Read More
Scratch Stars 2024 Winners Pic

PHOTO GALLERY: The Scratch Stars Party 2024

By Helena Biggs | 23 July 2024

The UK&I nail industry was celebrated at The Scratch Stars Party on 21 July, which saw the winners of the 12th Scratch Stars Awards announced. The annual awards not only celebrate individual and collective achievements, but also foster a spirit of community and collaboration within the industry. Tailored to recognise…

Read More
Pre Parsons Green

Nail, beauty & aesthetics salon, Pre-, welcomes all into second London location

By Rebecca Hitchon | 23 July 2024

Multi-service salon brand, Pre-, has expanded into a second premises in Parsons Green, South West London. Scratch paid a visit to the brand’s flagship salon in Islington last year, to meet founder, Mimi Gaston-Kennedy, a beauty PR specialist who created Pre- around the ‘idea that beauty treatments help [clients] to…

Read More
Nhbf 2024 Nominations

Nominate now: Your favourite nail & beauty influencers 2024

By Lilly Delmage | 23 July 2024

The National Hair & Beauty Federation (NHBF) has opened its Top 100 Influencer Index to nominations. The annual event recognises and rewards professionals in the hair, barbering and beauty industries whose social media presence ‘influences, educates and innovates our sector’. First introduced post-COVID lockdowns, the event is now in its…

Read More
Nailchemy Jul 24 Scratch Snap Winner Announced

WINNER ANNOUNCED: Scratch Snap July 2024

By Rebecca Hitchon | 22 July 2024

The winner of Scratch’s monthly nail art challenge for July has been announced as Isabelle Pattissier. In a showcase of talent, techs created nail designs to fit theme, Magical Nails, in the bid to win a prize from Nailchemy. Entries were judged by Scratch senior news & features writer, Rebecca Hitchon, and…

Read More
July 24 Scratch Snap Collage

Be enchanted by the 65 magical nail art entries into July’s Scratch Snap comp

By Rebecca Hitchon | 22 July 2024

The winner of Scratch’s monthly nail art challenge for July has been announced as Isabelle Pattissier. In a showcase of talent, techs created nail designs to fit theme, Magical Nails, in the bid to win a prize from Nailchemy. Entries were judged by Scratch senior news & features writer, Rebecca Hitchon, and…

Read More