THE LATEST NEWS & FEATURES

Nhbf Survive Thrive Event Launch Jan 27 2025

NHBF unveils Survive & Thrive initiative to help hair & beauty pros navigate business challenges

By Helena Biggs | 7 February 2025

The National Hair & Beauty Federation (NHBF) has launched Survive & Thrive: a transformational programme designed to help professionals navigate challenges and opportunities in the sector. The programme, unveiled at an event in London on 27 January, provides businesses with tools including budget impact calculators, pricing strategy guides, employment support resources…

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Isabelle Pattissier Tech Talk

Homeless to home salon success: a Staffordshire nail tech’s inspiring journey

By Rebecca Hitchon | 7 February 2025

“I became homeless when I was 21; I had just split up from my partner of five years and my friends and family were unable to help me,” explains Isabelle Pattissier of Chesterton business, Drop Dead Beauty. “I stored some things at my mum’s, told her I was living with…

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Self-employment help for nail techs: legal, financial & operational considerations

By Lilly Delmage | 5 February 2025

All the legal, financial and operational factors to consider before making those all-important choices… Deciding to become a self-employed nail tech is just the beginning, and we’re here to help you navigate it all. From choosing whether to work from home or as a mobile tech, to deciding which insurance…

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First impressions count: Top tips for perfecting your dialogue with new nail salon clients

By Michelle Brookes | 26 August 2024

It’s really important to ensure that, as a nail technician, you maintain a high level of professionalism, even when a situation is challenging. First impressions count and how you behave from the first point of contact with a client will set the tone for the relationship. If they have contacted…

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Pet Portrait Gallery

50 pawsome pet portrait nail designs

By Rebecca Hitchon | 26 August 2024

Here at Scratch, we love four-legged friends – and even more so when they feature on nails! Check out our roundup of pet portrait nail designs to show that even when you’re out and about, your fur babies can still be with you…

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Nuse beauty

Meet the Nottingham beauty salon owner providing a sanctuary for busy mums

By Lilly Delmage | 25 August 2024

Fotini Bihuci is the nail tech behind Nuse Beauty, the ‘cosy home-based’ salon designed for new mums and clients who struggle with anxiety. Having worked in hospitality and tourism management, understanding the needs of clients has always been at the centre of Fotini’s work. In September 2023, when she became…

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Nail Learning Strategy Plan Kim Ford

Are you a nail tech who wants to develop new skills? Here’s how to make a successful future learning strategy

By Guest Writer | 23 August 2024

Global business & beauty education expert, Kim Ford, shares advice… How to create your future learning strategy It is the end of the academic year and an apt time to consider your strategy for future learning. Whether you’re a nail newbie or wish to develop existing skills, write down your…

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Money Mindset Salon Price List

Hesitant about raising your beauty treatment prices? A pricing expert explains why you shouldn’t be

By Guest Writer | 22 August 2024

Maddi Cook, the powerhouse behind hair and beauty marketing and mindset coaching company, Boss Your Salon, shares why you shouldn’t be scared to raise your treatment prices… I like maths because it’s an exact science. There’s no room for interpretation, there are no grey areas and it’s not subjective: 2…

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Poole-based nail business plans second studio just months after securing £25,000 Start Up Loan

By Lilly Delmage | 22 August 2024

Poole’s Cassidy’s Beauty Academy is planning its second studio, after a Start Up Loan of £25,000 from GC Business Finance (GCBF) helped owner, Cassidy Jade Darby, secure her first nail studio earlier this year. Cassidy founded Cassidy’s Beauty Academy in April 2024 after receiving financial aid by the GCBF. She…

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