THE LATEST NEWS & FEATURES

Ai Richard Mccabe Piece

AI is changing the beauty salon game: here’s how it can help you stay ahead

By Guest Writer | 10 January 2025

Richard McCabe, aka the Lifestyle Salon Coach, shares how artificial intelligence can benefit your beauty business… Love it or hate it, AI is changing how businesses work – and that includes salons. Just like past tech revolutions, if you jump on board early, you’re more likely to come out on…

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Revealed: the 10 UK cities offering the best value for money manicures

By Lilly Delmage | 9 January 2025

Research by Capital on Tap has revealed the UK’s hotspots for ‘high-quality yet low cost’ nail services. Credit card and spend management platform for small businesses, Capital on Tap, has compiled The UK Beauty Report, analysing the cities that offer the best value for money in terms of self-care services.…

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vegan cosmetics

Veganuary: How to tell if your nail & beauty products are vegan-friendly

By Scratch Staff | 9 January 2025

Are your clients calling for vegan and cruelty-free products? Scratch explores how to tell if your nail and beauty products fit the bill… The global vegan cosmetics market is anticipated to reach $24.79 billion in 2028, according to research by Fortune Business Insights, and a whopping 82% of all new vegan items…

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Sammy Macdonald Victoria Beckham Nails

Get to know the Scottish nail stylist who led nail looks for Victoria Beckham

By Helena Biggs | 8 January 2025

In Sammy Mac’s two decades in the nail industry, she’s won numerous awards, opened a thriving nail salon chain and led multiple teams backstage at Fashion Week events. So what’s left on the career tick list for this Scottish nail pro? “Leading the nail team for the 2024 Victoria Beckham…

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Green Nails

50+ green nail designs that are trending right now

By Scratch Staff | 8 January 2025

Green nails have been dominating our Instagram feeds, and show no signs of going anywhere anytime soon! Check out our roundup of trending designs below…

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Goal List

A beauty business coach’s guide to goal setting for 2025

By Guest Writer | 7 January 2025

Beauty business and mindset coach, Zaara King, offers up advice for the new year… It’s time to consider how you wish to make your mark on the industry over the next 12 months. You get to choose how you show up, what you offer clients and how you make a…

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Unique salon décor: The Birmingham nail salon featuring a piano as its reception desk

By Lilly Delmage | 6 January 2025

Founder of Birmingham-based nail studio, Icey’s Beauty Lounge, Aysana Druga, shares the story behind the salon’s impressive entrance… In 2015, Aysana and her husband spotted a piano in the window of a charity shop. She recalls: “We had no idea where it was going to go at the time, so…

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Tgb Jan 25 Scratch Snap Prize

Share your minimalist nail art for a chance to WIN over £400 worth of The GelBottle Inc products

By Rebecca Hitchon | 6 January 2025

The January Scratch Snap competition is open! Scratch Snap is a monthly, online nail art challenge that invites nail pros to create a salon-style nail design in line with a theme. Simply snap a pic of the design on yourself, nail tips or a client – and you could be…

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New York Fashion Week Nyfw Nail Trends Ss25

6 standout nail trends from the New York Fashion Week runway

By Lilly Delmage | 11 September 2024

The spring/summer 2025 beauty and fashion scene is officially underway, with New York Fashion Week flaunting a series of nail trends set to dominate the season. Here’s a round-up of 6 we’ve spotted that you need to note… 1. Seeing stars Nail artist, celebrity manicurist and educator, Julie Kandalec, aka…

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Jessie V E Nail Diamonds

Real diamonds for nails? It’s the next big thing – and not as pricey as you think

By Helena Biggs | 11 September 2024

Taylor Swift, Kylie Minogue and Lucy Hale have all been papped in Jessie Evans’ fine jewellery, but now the London-based entrepreneur has expanded her collection: launching a luxe range of reusable gemstones and 18ct gold accents for nails. Established in 2015, the Jessie V E brand is renowned for sentimental…

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Cynthia Erivo Opi Global Ambassador

Wicked actress, Cynthia Erivo, named OPI global brand ambassador

By Rebecca Hitchon | 10 September 2024

Award-winning actress & musician, Cynthia Erivo, is set to ‘showcase nails as a vehicle for aesthetic expression’ in her role as OPI global brand ambassador. The Grammy, Emmy and Tony award-winning and Oscar-nominated actress, singer, songwriter & producer stars as leading part, Elphaba, in Universal Pictures’ musical movie, Wicked. OPI…

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Sophia And Cinzia The Girls Bathroom Nails

‘I did Sophia and Cinzia’s nails’: Manchester nail tech shares her experience

By Lilly Delmage | 10 September 2024

Influencers and co-hosts of The Girls Bathroom podcast, Sophia and Cinzia, selected Lindsay Heigh as the nail tech for their tour manicures, sending an influx of followers to her social media accounts. Fashion and lifestyle influencers, Sophia Tuxford and Cinzia Baylis Zullo, well-known for their trendy manicures amongst their 420,000+ YouTube subscribers, sought a…

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Cnd Plexigel

Find clients’ perfect neutral nail shade with CND’s PLEXIGEL Colour Builder line

By Lilly Delmage | 9 September 2024

CND™ has introduced five additional shades to its PLEXIGEL Colour Builder line. The brush-on gel formula described to ‘provide strength, architecture and moderate to long length to the natural nail’, has unveiled five colours to cater to a wider clientele of varying skin tones. Browse the shades: Peach Moonstone: a bright and…

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Opi Gelcolor Intelligel

Client consistency: how to keep your nail business busy all year long

By Guest Writer | 8 September 2024

OPI UK&I education manager, Belinda Price, shares ways to elevate your business and embrace new techniques to ensure your salon is busy with clients all year long. To my mind, the busy salon season runs from Easter to mid-September, with a peak in the October half term and slight dip…

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