THE LATEST NEWS & FEATURES
AI is changing the beauty salon game: here’s how it can help you stay ahead
Richard McCabe, aka the Lifestyle Salon Coach, shares how artificial intelligence can benefit your beauty business… Love it or hate it, AI is changing how businesses work – and that includes salons. Just like past tech revolutions, if you jump on board early, you’re more likely to come out on…
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Revealed: the 10 UK cities offering the best value for money manicures
Research by Capital on Tap has revealed the UK’s hotspots for ‘high-quality yet low cost’ nail services. Credit card and spend management platform for small businesses, Capital on Tap, has compiled The UK Beauty Report, analysing the cities that offer the best value for money in terms of self-care services.…
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Veganuary: How to tell if your nail & beauty products are vegan-friendly
Are your clients calling for vegan and cruelty-free products? Scratch explores how to tell if your nail and beauty products fit the bill… The global vegan cosmetics market is anticipated to reach $24.79 billion in 2028, according to research by Fortune Business Insights, and a whopping 82% of all new vegan items…
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Get to know the Scottish nail stylist who led nail looks for Victoria Beckham
In Sammy Mac’s two decades in the nail industry, she’s won numerous awards, opened a thriving nail salon chain and led multiple teams backstage at Fashion Week events. So what’s left on the career tick list for this Scottish nail pro? “Leading the nail team for the 2024 Victoria Beckham…
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50+ green nail designs that are trending right now
Green nails have been dominating our Instagram feeds, and show no signs of going anywhere anytime soon! Check out our roundup of trending designs below…
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A beauty business coach’s guide to goal setting for 2025
Beauty business and mindset coach, Zaara King, offers up advice for the new year… It’s time to consider how you wish to make your mark on the industry over the next 12 months. You get to choose how you show up, what you offer clients and how you make a…
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Unique salon décor: The Birmingham nail salon featuring a piano as its reception desk
Founder of Birmingham-based nail studio, Icey’s Beauty Lounge, Aysana Druga, shares the story behind the salon’s impressive entrance… In 2015, Aysana and her husband spotted a piano in the window of a charity shop. She recalls: “We had no idea where it was going to go at the time, so…
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Share your minimalist nail art for a chance to WIN over £400 worth of The GelBottle Inc products
The January Scratch Snap competition is open! Scratch Snap is a monthly, online nail art challenge that invites nail pros to create a salon-style nail design in line with a theme. Simply snap a pic of the design on yourself, nail tips or a client – and you could be…
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Kylie Jenner took to Instagram to debut the return of her teal hair, a nod to her previous ‘King Kylie’ era, but fans were distracted by the rich purple hue decorating her nails. Trusted celebrity nail tech, Zola Ganzorigt aka @nailsbyzola, tended to the nails of the A-lister, using the,…
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Leopard print nails have always been a fan-favourite amongst nail enthusiasts, but recently the animal-inspired print has been particularly popular. From French tips and nail art, to 3D designs and even hand-painted leopards themselves, clients have become creative, requesting fun twists on the typical leopard mani. Here’s 22 leopard print…
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Nail tech, Leia Sarah of Murrow-based salon, Leia Sarah Nail Technician, has opened the doors to her beauty space, which offers nail services to clients seeking a calm environment outside of a city. Having previously rented a chair in a local salon, the tech built a good client base, spurring her decision to…
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The MTV Video Music Awards (VMAs), hosted in New York this week, didn’t just celebrate the biggest names in music: it proved that celebrities are embracing expression through nail art. American singer & songwriter, Chappell Roan, made an impact with an extreme length, chrome sword-inspired set. This matched her medieval…
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Do you know what neurodiversity is? Half of beauty pros identify as neurodivergent and 27% work with a neurodivergent team member, so it’s likely you do. The Brain Charity states: ‘some people’s brains simply work in a different way. For at least 20% of the UK’s adult population, these differences…
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Check out entries to the 11 September 2024 nail art challenge from Scratch, in which techs were tasked with creating a design to fit the theme: Animal print with a twist. Each nail style was submitted via Instagram or Facebook using #ShowScratch #CreativeChallenge. Follow Scratch on Instagram and Facebook for future Creative Challenges – launching every other Wednesday.
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