THE LATEST NEWS & FEATURES
Scratch Stars Award-winning nail salon owner: competition benefits & advice
Natasha Barker, owner of Scratch Stars Nail Salon of Year 2024, Niche Nails & Beauty, reveals advice for succeeding in the competition. The 2024 awards were not the salon’s first entry into the competition. Natasha explains: “I had entered the awards previously on behalf of the salon, and we had…
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‘Four figure focus’ method seeks to help beauty pros boost earnings
Beauty business and mindset coach, Zaara King, shares details of ‘The Four Figure Focus’, a membership programme to help beauty business owners earn four figures a week, while working part-time hours. “Ideal for professionals with visions of freedom, efficiency and creativity, the programme offers its members tailored support, plus community…
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The Great British Beauty Clean Up: What is the initiative set to tackle industry waste?
Launching in March 2025, the campaign by the Sustainable Beauty Coalition (SBC) will bring together beauty brands and retailers to significantly reduce sector waste. The SBC was formed by the British Beauty Council (BBCo) in 2021 and will launch The Great British Beauty Clean Up during Waste Week (3-9 March).…
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The British Beauty Council has revealed its first seven ambassadors to raise awareness of the organisation’s work globally. The new cohort of ambassadors were revealed at the British Beauty Council’s Value of Beauty event 2023. The ambassadors are: The organisation has appointed seven ambassadors, due to their global influence, to…
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Eurovision fever is taking over the nail art world! With the Grand Final set to take place on 13 May 2023, we’ve rounded up 16 nail looks inspired by the Eurovision Song Contest to celebrate.
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Sarah Fontaine is a nail pro from British Columbia, Canada, and one of the 21 shortlisted applicants in The World’s Star Nail Artist competition 2023. Get to know her, below… What’s your background in nails? Nail art and I go way back! I have been a nail lover all my life and…
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Scratch explores five ways to entice clients into the nail space & reward their loyalty… 1. Find your USP “As a nail tech or business owner, consider what you have to offer the client,” advises Claire Howard, Lecenté educator. “What is your unique selling point?” For example: Do you work…
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Nail & lash artist, Kayla Rogers of Kayla The Brand’s lifelong passion for art found its canvas in the beauty industry, thanks to the creative freedom and artistry it affords. Her passion for art instantly attracted Kayla towards nail artistry. “I loved the idea of being able to create different…
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Meet Myndstream: a cloud-based spa music streaming service offering wellness solutions through sound. Designed to transform the way salons and spas approach music, the service provides intentionally programmed soundtracks to promote relaxation and mental clarity, in turn elevating client experiences. Part of the Cutting Edge Group, which has created music…
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