THE LATEST NEWS & FEATURES

Sbc The Great British Beauty Clean Up

The Great British Beauty Clean Up: What is the initiative set to tackle industry waste?

By Rebecca Hitchon | 21 January 2025

Launching in March 2025, the campaign by the Sustainable Beauty Coalition (SBC) will bring together beauty brands and retailers to significantly reduce sector waste. The SBC was formed by the British Beauty Council (BBCo) in 2021 and will launch The Great British Beauty Clean Up during Waste Week (3-9 March).…

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Australia Day nails: Take a journey down under with these nail art ideas

By Lilly Delmage | 21 January 2025

G’day, nail lovers! Drawing inspiration from the outback, adorn your nails with Australia-themed art for Australia Day, the country’s national day. Whether you’re a fan of the furry friends of the region – like kangaroos, koalas and quokkas – or you’re eager to fly the Aussie flag high, we’ve gathered…

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Footlogix Insitute Of Podiatrists

Footlogix medi-pedi products endorsed by the Institute of Podiatrists

By Scratch Staff | 21 January 2025

Pediceutical footcare line, Footlogix®, has been endorsed by the Institute of Podiatrists (IOP), an organisation that represents podiatry professionals who are committed to advancing foot health standards. The two-year endorsement follows the successful completion of a rigorous evaluation, conducted by the Institute’s Medicines and Procedures Panel (MaPP). This review involved…

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Nail Tech Talk: Lilli Pullman of Lilli Paintz 

By Callie Iley | 1 July 2023

A lover of all things bright, bold & outrageous, Sevenoaks-based nail artist, Lilli Pullman, reveals the details of her creative endeavours & shares her plans for the future of Lilli Paintz… Heading straight to college to complete her NVQ’s in Levels 2 and 3 upon leaving school, Lilli jumped headfirst…

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Opi Barbie Collection

Master the Barbiecore nail trend with OPI’s 9 Barbie the Movie shades

By Rebecca Hitchon | 1 July 2023

OPI has joined forces with Warner Bros. and Mattel to bring the feel-good energy of highly anticipated film, Barbie, to nails. The OPI Barbie the Movie collection’s shade names were conceptualised with Greta Gerwig, director & writer of Barbie, which is set for release this month (July 2023). Boasting nine…

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Townhouse serves up manicures to British tennis players for Wimbledon

By Chloe Randall | 30 June 2023

Townhouse has unveiled its Nail it on Court campaign, in honour of the prestigious Wimbledon tennis tournament. The initiative sees Townhouse offering all Great British tennis players complimentary manicures to ensure they look their best, feel their best, and of course play their best for Wimbledon. The salon is inviting GBR…

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Get groovy in summer 2023 with Artistic Nail Design’s Sunny Daze collection

By Callie Iley | 30 June 2023

Bring bold summer styling to clients’ manicures this season with Artistic Nail Design’s six-piece collection, Sunny Daze. Featuring a rainbow of bright, avant-garde hues, the Sunny Daze collection is available in a range of systems, including Colour Gloss Soak Off Gel Polish, Colour Revolution Reactive Nail Lacquer, and Perfect Dip…

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Salon in the Spotlight: GOOSE, Nottingham

By Callie Iley | 29 June 2023

Eclectic, inclusive and filled with talented pros, GOOSE’s doors were opened in 2019 by Arabella Wildgoose, a hair & beauty specialist whose training began in 2005. Since her initial training, Arabella has continued to collect an array of qualifications in her time in the industry, seeking training in nails, lashes,…

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Silent walkers: Penny Etheridge on using salon software to prevent them & build lasting client relationships

By Guest Writer | 29 June 2023

With 91% of clients not complaining after a negative experience in the salon, instead opting to not return, becoming “silent walkers”, Penny Etheridge of Penny Etheridge Creative Business Consultancy discusses how salon software can be utilised to prevent this. “Using your software system to its full potential lets you have the…

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