THE LATEST NEWS & FEATURES

Scratch Snap Jan 2025

Scratch Snap winner announced: minimalist nail art contest with over 100 entries

By Rebecca Hitchon | 20 January 2025

The winner of Scratch’s monthly nail art contest for January has been announced as Alisha Francois of @pressonprofessionail. In a showcase of talent, techs created nail designs to fit theme, Soft & Subtle Art Accents, in the bid to win a prize from The GelBottle Inc. Entries were judged by The…

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Mood Manicure Colour Psychology

Colour psychology: Discover the mood-boosting meanings behind your nail colour choices

By Lilly Delmage | 20 January 2025

Save time and add an element of fun at the nail desk by advising clients on mood-based hues using colour psychology, advised by experts… ‘Have you decided on a nail shade?’ is a question you may ask daily, as you patiently watch clients rifle through colour pops and swatches. But…

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Nail Order Team Scottish Flag

How a Scottish nail brand is changing the way products are seen in the sector

By Scratch Staff | 19 January 2025

In just five years, husband and wife duo, Chris and Bekka Costello, have grown their nail business in Paisley, Scotland, from 10 humble products to over 350: focusing on everything nail professionals require to offer slick, profitable services. “We started Nail Order while our salon was closed due to the…

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Nicola Julian Nail Tech Talk

Nail Tech Talk: Nicola Julian of Oakwood Nails

By Callie Iley | 5 August 2023

Overcoming self-doubt to pursue a career in the nail industry, Nicola Julian of Oakwood Nails discovered her love for nail art during the pandemic before completing her training in 2021. Having had an interest in make-up, hair and nails from a young age, Nicola Julian initially pursued a career in…

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Get autumn-ready with Gelish & Morgan Taylor’s 6 seasonal shades

By Chloe Randall | 4 August 2023

Gelish & Morgan Taylor have unveiled the six-piece autumn collection, Change of Pace, inspired by the beauty of nature. This collection includes the following shades: Dew Me a Favor- ivory pearl Stay Off the Trail- Lavender grey creme Lost My Terrain of Thought- Khaki Green creme Sappy but Sweet- Fuchsia…

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Stressed Business Owner

Over a quarter of small businesses warn of ceasing trading if outlook doesn’t improve

By Rebecca Hitchon | 4 August 2023

A survey of 1,070 UK SME (small and medium-sized enterprise) owners and self-employed workers by insurance provider, Simply Business, has revealed how the economic climate is taking its toll. The SME Insights Report 2023 finds that 26% of small business owners believe they will be forced to cease trading if…

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Mayfair Aesthetics & Beauty Salon In The Spotlight

Salon in the Spotlight: Mayfair Aesthetics & Beauty, London

By Callie Iley | 3 August 2023

Offering a one-stop salon for nail, beauty and aesthetics treatments in a contemporary central London salon location, Mayfair Aesthetics & Beauty shares its journey since its establishment in 2001. Since opening in 2001 offering nail and tanning services to clients, Mayfair Aesthetics & Beauty has developed and grown its business…

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Zodiac Nails Creative Challenge

Nail designs for every zodiac sign: #ShowScratch Creative Challenge

By Rebecca Hitchon | 3 August 2023

Check out entries to the 2 August 2023 nail art challenge from Scratch, in which techs were tasked with creating nail designs with the theme: Zodiac Signs. Each design was submitted via Facebook or Instagram using #showscratch #creativechallenge. Follow Scratch on Instagram and Facebook for future Creative Challenges – launching every other Wednesday.

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Which Gelish system works best for my nail needs?

By Chloe Randall | 2 August 2023

No nails are identical in their needs, so get clued up on three offerings from Gelish – each with different properties to ensure an appropriate, long-lasting and smooth nail finish for your clients. Delve into the benefits of the brand’s Brush-On Builder Gel, Foundation Flex and Structure Gel… Brush On…

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