THE LATEST NEWS & FEATURES
Scratch Snap winner announced: minimalist nail art contest with over 100 entries
The winner of Scratch’s monthly nail art contest for January has been announced as Alisha Francois of @pressonprofessionail. In a showcase of talent, techs created nail designs to fit theme, Soft & Subtle Art Accents, in the bid to win a prize from The GelBottle Inc. Entries were judged by The…
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Colour psychology: Discover the mood-boosting meanings behind your nail colour choices
Save time and add an element of fun at the nail desk by advising clients on mood-based hues using colour psychology, advised by experts… ‘Have you decided on a nail shade?’ is a question you may ask daily, as you patiently watch clients rifle through colour pops and swatches. But…
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How a Scottish nail brand is changing the way products are seen in the sector
In just five years, husband and wife duo, Chris and Bekka Costello, have grown their nail business in Paisley, Scotland, from 10 humble products to over 350: focusing on everything nail professionals require to offer slick, profitable services. “We started Nail Order while our salon was closed due to the…
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Scratch shines a spotlight on Moyra, a family-run nail brand focused on quality products, top-notch education and excellent customer service… For over two decades, Csaba and Reka Frile of Hungary have been sharing their professional nail products across the globe, supporting nail stylists in the creation of slick, colourful services.…
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Training in December 2022 with Nicole Dowling of Totally Polished, Carlianne Elliott-Purkins had previously studied beauty therapy at college upon leaving school but initially pursued another career. Deciding to take the leap and retrain, Carlianne notes beauty and nails as her main interests, encouraging her to make the decision. “I’d…
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CND™ has unveiled its autumn collection, Upcycle Chic, featuring six hues to add to your offering this autumn. Available in both CND™ Shellac™ gel polish and CND™ Vinylux™ long wear polish formulas, this palette is inspired by upcycled fashion and modern runway trends to match the season. The shades are:…
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Entering Scratch’s annual photographic nail competition – The Great Scratch Shoot Out? Here we reveal ten top tips for a smooth shoot day and beyond… Choose your concept Unleash your creativity and showcase your originality, style and imagination with your concept. One the most important factors of your shoot, your theme…
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Salon booking service, Treatwell, has unveiled a ‘LGBTQIA+ friendly’ badge to help businesses signpost their commitment to providing inclusive treatments and welcoming experiences for all. The badge is part of Treatwell‘s Treat Everyone Well campaign for Pride and beyond, and has seen over 10,000 professionals across Europe join the initiative.…
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Dreaming of a holiday in Spain, Greece or Morocco? Add a touch of elegance to your summer styling with trendy tile print nail art. Check out our roundup of reader designs below…
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